Microsoft Clarity
Worth it
Confidence: High
Buy it if you run a website and want free heatmaps and session replays . there is no price barrier and setup is simple.
Comparison
Microsoft Clarity vs Crazy Egg
Microsoft Clarity lands on Worth it, and Crazy Egg lands on Depends.
Crazy Egg
Depends
Confidence: Medium
Buy if you're a small-to-mid marketing or ecommerce team that wants heatmaps, recordings and A/B tests without analyst overhead.
| Compare | Microsoft Clarity | Crazy Egg |
|---|---|---|
| Verdict | Worth it | Depends |
| Best for | SMB and ecommerce sites on a budget | Ecommerce stores tuning product pages |
| Who it's not for | Teams wanting quantitative analytics, not just qualitative replays | Enterprise UX teams needing deep session intelligence |
| Privacy | Microsoft-backed product; one fixed WordPress plugin XSS (CVE-2021-33850) and ongoing privacy/consent obligations.⁶ | Vendor claims GDPR compliance; no confirmed public breaches in sources reviewed; one independent researcher writeup exists. |
| Public sentiment | Users widely praise Clarity as an easy, genuinely free behavioral analytics layer, with gripes about limited integrations and no SEO benefit.² | Reviewers praise ease of use and solid ratings, but some Reddit users prefer Hotjar and pricing draws 'unclear' criticism.11 |
| Biggest gotcha | GDPR: set up consent management before recording EU visitors⁷ | Pricing called 'unclear' by reviewers . confirm plan limits before committing12 |
Pick Microsoft Clarity when
- SMB and ecommerce sites on a budget
- Marketers debugging UX and conversion drop-offs
- VC-backed startups (free via Microsoft for Startups)
When Microsoft Clarity is not a fit
- Teams wanting quantitative analytics, not just qualitative replays
- Buyers needing built-in A/B testing or funnel reports
- Sites unwilling to add cookie-consent banners for EU visitors
- Anyone expecting paid-tier support or an SLA on a free product
Pick Crazy Egg when
- Ecommerce stores tuning product pages
- Small marketing teams without analysts
- Marketers wanting heatmaps plus A/B testing together
- Landing-page CRO experiments
When Crazy Egg is not a fit
- Enterprise UX teams needing deep session intelligence
- Product teams needing funnels and retention analytics
- Guess: anyone wanting the most generous free tier
- Buyers who need transparent, predictable pricing
Sources
- Microsoft Clarity . official siteclarity.microsoft.comofficial
review
- Microsoft Clarity Reviews . Capterracapterra.comreview
- Microsoft Clarity Pros & Cons . Cypress Northcypressnorth.comreview
review
- CVE-2021-33850 . WPScanwpscan.comsecurity
- Microsoft Clarity GDPR guide . CookieYescookieyes.comsecurity
- Privacy disclosure wording . Microsoft Learnlearn.microsoft.comofficial
- Wappalyzer: Clarity technology usagewappalyzer.comnews
- Crazy Egg Reviews | Trustpilottrustpilot.comreview
- Crazy Egg Pricing w/ User Reviews in 2026 . UXtweakblog.uxtweak.comreview
review
- Crazy Egg Pricing 2026 . Capterracapterra.comreview
- Contentsquare vs Crazy Eggcontentsquare.comreview