Rollo
Worth it
Confidence: Medium
Buy it if you run an online store or resell online and print shipping labels weekly . the thermal printer is well-reviewed and Rollo Ship bundles steep carrier discounts.
New check
Comparison
Rollo vs ShipStation
Rollo lands on Worth it, and ShipStation lands on Depends.
ShipStation
Depends
Confidence: Medium
Buy if you ship enough multi-carrier orders monthly that automation and rate discounts beat the fees.
| Compare | ||
|---|---|---|
| Verdict | Worth it | Depends |
| Best for | E-commerce sellers shipping daily | High-volume multi-channel ecommerce shippers |
| Who it's not for | Occasional shippers doing a few packages a month | Low-volume sellers . carrier sites and cheaper tools suffice |
| Privacy | No known public vulnerabilities found in the sources reviewed.11 | GDPR/CCPA compliant; two 2020 CVEs disclosed, one high-severity (CS-Cart plugin, not core platform). |
| Support quality | Trustpilot snippets too truncated to judge. | Recurring poor-service and refund complaints |
| Public sentiment | Sellers actively compare Rollo against MUNBYN, Zebra and no-name knockoffs, with the newest wireless model drawing attention at roughly $280.¹ | Longtime users praise ease of use and shipping workflows, but recent price hikes and support quality are driving vocal complaints and migrations.12 |
| Biggest gotcha | Hardware is the real cost: budget roughly $280 for the latest wireless model before counting rate savings.10 | Per-shipment fees apply on Starter and lower plans . effective cost exceeds sticker price |
Pick Rollo when
- E-commerce sellers shipping daily
- eBay and resale flippers
- Home offices printing 4x6 labels
- Small shops wanting cheaper UPS rates
When Rollo is not a fit
- Occasional shippers doing a few packages a month
- High-volume warehouses needing Zebra-grade fleets
- Procurement teams requiring vendor security docs
- Anyone wanting brand-agnostic shipping software
Pick ShipStation when
- High-volume multi-channel ecommerce shippers
- Warehouse teams needing barcode workflows
- Sellers wanting multi-carrier rate shopping
- Shopify, Etsy, and Amazon storefronts
When ShipStation is not a fit
- Low-volume sellers . carrier sites and cheaper tools suffice
- Anyone needing predictable monthly costs
- Buyers who depend on responsive support
- Small shops priced out by fee increases
Sources
- Read Customer Service Reviews of ship.rollo.comtrustpilot.comreview
official
- Rollo - Print Labels & Ship - App Storeapps.apple.comofficial
- Best 4x6 Thermal Label Printers: Rollo, Zebra, MUNBYNgadgetschamp.comreview
- Best Thermal Label Printer for Postage | Dymo 4XL, Zebrashipstation.comreview
- 5 Free Shipping Apps Compared (includes Rollo Ship)coherentmarketinsights.comreview
- Label printer discussion . r/Flippingreddit.comreview
review
review
- Rollo Security pagerollo.comofficial
- ShipStation Reviews | G2g2.comreview
- ShipStation Reviews | Trustpilottrustpilot.comreview
- ShipStation Reviews | Capterracapterra.comreview
- ShipStation Reviews | Shopify App Storeapps.shopify.comreview
- My god, Shipstation is awful | Redditreddit.comreview
