VERDICT
Exploring how AI in GTM and GTMEs are transforming the B2B GTM landscape and turning its funnel upside down. - aigtm.engineer
Depends. This is Mada Seghete's free Substack newsletter on AI in B2B go-to-market — not software, so there is nothing to buy or deploy. Read it if you run GTM or marketing and want practitioner AI experiments; skip it if you are evaluating tools.
Medium. Based on 30+ public sources; most cover the 'upside-down funnel' concept generally, not this publication as a product.
Not disclosed
high
There is nothing to purchase or deploy — evaluating it like software wastes time.
low
No published pricing; Substack creators often add paid tiers later — watch for a paywall.
low
Content is strategy essays and tool experiments, not vendor documentation or SLAs.
Value for money: 4/5
Rating
Not disclosed
Starting price
10
Sources
Analyzed
Free tier: Yes
No known vulnerabilities found in the sources reviewed.
No independent user reviews found; visibility is mostly the author's own posts and third-party blog mentions.
Based on 30+ public sources; most cover the 'upside-down funnel' concept generally, not this publication as a product.
Not a product — a free Substack newsletter on AI in B2B GTM by ex-Branch CMO Mada Seghete. Read it; don't evaluate it as software.
Based on 30+ public sources; most cover the 'upside-down funnel' concept generally, not this publication as a product.
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