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Aunt Bertha (now findhelp) Review

Depends

Should I use Aunt Bertha (now findhelp)?

Please enable cookies. - auntbertha.com

· 1 week ago

Individuals seeking food, housing, or bill assistance should just use it — the public zip-code search is free. Organizations buying referral portals face contract-only pricing and possible network lock-in, so evaluate Unite Us first.

Confidence

Medium. Based on ~25 public sources; product homepage is cookie-walled so first-party details are limited.

Ratings

  • Value for money
  • Ease of use
  • Feature depth
  • Support qualityNo evidence either way
  • Security postureNo findings; security page cookie-walled

Pricing

Free

Public search (findhelp.org)

ModelNot disclosed
Monthly feesNot disclosed
HardwareNot disclosed
Free tierYes

Best for

  • People seeking free local assistance
  • Health systems running SDOH referral programs
  • Nonprofits and community resource navigators
  • Case managers needing zip-code resource search

Not for

  • Anyone expecting it to deliver services — it points you to them
  • Buyers wanting transparent self-serve pricing
  • Small orgs that just need a simple resource list
  • Non-US organizations; coverage is US-focused

Gotchas - check before you buy

medium

Individual search is free, but organizational portals and referral tracking are paid contracts

medium

Guess: referral networks lock in partners; local orgs may already run Unite Us

low

Old Aunt Bertha branding persists in guides and social handles; confirm you're on findhelp

low

Cookie wall blocks browsing without enabling cookies, including the security page

Pros and cons

Pros

  • Free zip-code search for food, housing, bills, and health help
  • Marketed as the nation's leading social care network
  • Published case studies with SCAN Health Plan and UMass
  • Integrates with EHR/SDOH workflows via Innovaccer partnership

Cons

  • Aunt Bertha rebranded to findhelp; old links and guides confuse
  • No public pricing for organization plans; contract terms only
  • Social workers openly debate whether referral portals actually help
  • Product pages cookie-walled; features hard to verify before buying

Sources & method

- 12 sources - No known vulnerabilities found in the sources reviewed.

official x4review x2security x1news x5

Key stats

  • Value for money: 4/5

    Rating

  • Free

    Starting price

  • 12

    Sources

  • Analyzed

  • Value for money: 4/5. Free public search; org pricing hidden
  • Ease of use: 4/5. Zip-code search simple, praised since 2012
  • Feature depth: 4/5. Large network plus org-grade referral tools
  • Support quality. No evidence either way
  • Security posture. No findings; security page cookie-walled
  • $27M Funding Raised June 2021
  • Yes Free tier Public assistance search is free
  • Undisclosed Enterprise pricing Org plans are contract/sales-led
  • findhelp Rebrand Renamed from Aunt Bertha, Nov 2021

Pricing

Public search (findhelp.org)

Free

  • Zip-code lookup of local assistance programs
  • Seekers search without an account or fee

Security

No known vulnerabilities found in the sources reviewed.

What users say

Reddit users frequently share Aunt Bertha as a go-to free resource finder, while social workers debate referral portals' usefulness in practice.

Companies that use it

  • SCAN Health Plan⁹
  • UMass Reliant³
  • Innovaccer⁶
  • Anthem
  • Delgado Community College
Full analysis

Based on ~25 public sources; product homepage is cookie-walled so first-party details are limited.

Free zip-code finder for food, housing, bill help; now findhelp. Individuals: use it. Orgs: opaque pricing.

Methodology

Based on ~25 public sources; product homepage is cookie-walled so first-party details are limited.

Read how a report is made.

Sources

  1. Aunt Bertha is Now Findhelpcompany.findhelp.com
    official
  2. Terms for Organizationscompany.findhelp.com
    official
  3. Customer Story: A UMass-ive Success!company.findhelp.com
    official
  4. Product security pageauntbertha.com
    security
  5. Nation's leading social care network Aunt Bertha raises $27MMprnewswire.com
    news
  6. Innovaccer Partners With Aunt Berthanewswire.com
    news
  7. Meet Aunt Bertha: A search engine for services for those in needclearhealthcosts.com
    news
  8. AuntBertha.com Offers a Simple Way to Find and Apply for Government and Charity Servicesgovloop.com
    news
  9. SCAN Health Plan / Aunt Bertha Community Connect case studychcf.org
    news
  10. YSK about Aunt Bertha (Reddit)reddit.com
    review
  11. Resource portals, are they useful? (Reddit, r/socialwork)reddit.com
    review
  12. findhelp (fka Aunt Bertha) vs Unite Usmarketplace.aviahealth.com
    official

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