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Should I use GTM Engineer School | Jared Waxman | Substack?

Join 6000 B2B modern operators from Miro, Atlassian, SurveyMonkey, Airbyte, Google, Slack, and more learning the latest AI workflows and tools in GTM. - gtmengineerschool.substack.com

Depends. Buy the $1,850 cohort if you're new to GTM engineering and want live, structured AI-workflow training. Skip it if you're experienced — reviewers say it lacks depth — or if you expected a software tool; the newsletter and podcast are free to sample first.

Confidence

Medium. Based on 18 distinct public sources; few independent user reviews found.

Ratings

  • Value for money
  • Ease of useNot disclosed
  • Feature depth
  • Support qualityNot disclosed
  • Security posture

Pricing

$1,850

GTM Engineering cohort course

ModelNot disclosed
Monthly feesNot disclosed
HardwareNot disclosed

Best for

  • B2B GTM operators new to AI workflows
  • Revops/marketing folks adopting Clay-style automation
  • Beginners wanting live cohort structure
  • Teams hiring AI-native GTM engineers

Not for

  • Experienced GTM engineers needing depth
  • Individuals who can't justify $1,800
  • Buyers expecting software, not a course
  • Anyone wanting self-paced, on-demand learning

Gotchas - check before you buy

medium

Course costs $1,800–$1,850 upfront; no evidence of refund policy or trial.

medium

Live-session format — miss the cohort schedule and there's no self-paced fallback shown.

medium

Substack platform breach exposed subscriber emails and phone numbers.

low

Reddit notes the course skips the 'philosophy' behind specific workflows.

Pros and cons

Pros

  • 6,000 subscribers from Miro, Atlassian, Google, Slack, and more.
  • Testimonial claims the course 'paid for itself before it ended.'
  • 265 paid students across four cohorts; fifth now running.
  • Doubles as a talent marketplace connecting GTM engineers to companies.

Cons

  • Reviewer says it 'lacks depth' beyond beginner level.
  • $1,800 price called 'too much' by an individual buyer.
  • Education and newsletter, not a tool — no software included.
  • No security page published on the site.

Sources & method

Analyzed 9/29/2026 - 10 sources - No product-specific vulnerabilities found; hosting platform Substack suffered a breach exposing subscriber emails and phone numbers.

official x5review x1security x3news x1
  • Substack platform data breach, Breach began October 2025, discovered February 2026; exposed email addresses, phone numbers, and internal metadata.

Key stats

  • Value for money: 3/5

    Rating

  • $1,850

    Starting price

  • 10

    Sources

  • Analyzed

  • Value for money: 3/5. Grads say it pays off; individuals call $1,800 steep.
  • Feature depth: 2/5. Reddit: good for starters, lacks depth.
  • Security posture: 2/5. Substack platform breach; no security page found.
  • 6,000 Subscribers B2B GTM operators
  • $1,850 Course price Live cohort, official site
  • 265 Paid students Across four cohorts
  • 5th running Cohorts run Per Maven listing

Pricing

GTM Engineering cohort course

$1,850

  • 5-stage framework for building GTM workflows
  • Live sessions
  • 265 paid students across four cohorts so far

Security

No product-specific vulnerabilities found; hosting platform Substack suffered a breach exposing subscriber emails and phone numbers.

  • Substack platform data breachBreach began October 2025, discovered February 2026; exposed email addresses, phone numbers, and internal metadata.⁷

What users say

Reddit calls it a solid starter course that lacks depth and feels pricey, while testimonials claim it paid for itself before ending.

“I'd say it's a good course for anyone starting out, but it lacks depth.”
Reddit, r/gtmengineering
“GTM engineering school (costs $1800, too much for me for now)”
Reddit, r/gtmengineering
“The course paid for itself before it ended. It costs $1,850.”
Official site testimonial

Companies that use it

Full analysis

Based on 18 distinct public sources; few independent user reviews found.

Cohort course ($1,850) on AI-driven GTM. Good for beginners, shallow for experts; newsletter and podcast free to sample.

Methodology

Based on 18 distinct public sources; few independent user reviews found.

Sources

  1. GTM Engineer School | Jared Waxman | Substackgtmengineerschool.substack.com
    official
  2. GTM Engineer School live course sitegtm-engineer-school.com
    official
  3. GTME course : r/gtmengineering (Reddit)reddit.com
    review
  4. Four months changed GTM engineering (Maven)maven.com
    news
  5. Jared Waxman - Founder, GTM Engineer School (LinkedIn)linkedin.com
    official
  6. GTM Engineer School Podcast (Apple Podcasts)podcasts.apple.com
    official
  7. Substack Confirms Security Incident (Gurucul)gurucul.com
    security
  8. What the Substack Breach Really Means (SocFortress)socfortress.medium.com
    security
  9. Security page (GTM Engineer School)gtmengineerschool.substack.com
    security
  10. The GTM Engineer by Clay | Substackthegtme.com
    official

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