shouldiuse.io

VERDICT

Should I use Linkly?

Free URL Shortener & Link Tracking Software - linklyhq.com

Depends. Buy it if you're a marketer or affiliate who needs click tracking, UTMs, retargeting pixels, and ad-network attribution on a budget. Skip it if you need unmetered clicks, deep vendor stability, or just shorten links occasionally.

Confidence

Medium. Based on ~20 public sources; many are Linkly's own pages, and independent review depth is thin (14 G2 reviews).

Ratings

  • Value for money
  • Ease of use
  • Feature depth
  • Support qualityNo support evidence in sources
  • Security posture

Pricing

$0

Free

ModelNot disclosed
Monthly feesNot disclosed
HardwareNot disclosed
Free tierYes
StarterNot shown in sources

Best for

  • Affiliate marketers
  • Campaign and UTM tracking
  • Retargeting-pixel users
  • Paid-ads attribution

Not for

  • Casual users who just shorten links occasionally
  • Teams needing unlimited, unmetered clicks
  • Buyers requiring enterprise vendor stability and funding
  • Anyone outside marketing with no tracking needs

Gotchas - check before you buy

medium

Click caps per tier; heavy campaigns may hit limits and force plan upgrades

medium

Plans meter link counts too — 'up to 1000 links per month' per its own testimonial page

medium

Vendor testimonials dominate; real independent review depth is 14 G2 reviews

low

Free plan capped at 500 monthly clicks — growing traffic means paying quickly

Pros and cons

Pros

  • Free tier includes 500 monthly clicks
  • Detailed paid-ad breakdowns for Meta, Google, TikTok traffic
  • Adds UTMs and retargeting pixels to links
  • API for programmatic link creation
  • Case study: LassoMD tracks 126,000 links

Cons

  • Tiered click caps meter usage; rivals market no click metering
  • Only 14 G2 reviews — thin independent validation
  • Unfunded, small company per Tracxn profile
  • Hosts its own review pages, blurring independent research

Sources & method

Analyzed 9/24/2026 - 12 sources - No known vulnerabilities found in the sources reviewed.

official x4review x5security x2news x1

Key stats

  • Value for money: 3/5

    Rating

  • $0

    Starting price

  • 12

    Sources

  • Analyzed

  • Value for money: 3/5. Tiered click caps vs unmetered rivals
  • Ease of use: 4/5. Testimonials call it easy, simple, quick
  • Feature depth: 4/5. UTMs, retargeting, API, ad-network breakdowns
  • Support quality. No support evidence in sources
  • Security posture: 4/5. Security page, subprocessor list, disclosure policy
  • 14 G2 reviews on G2 seller page
  • Yes Free tier 500 monthly clicks
  • 1,000 Paying customers company milestone blog
  • 380,000+ Teams (claimed) homepage claim, unverified

Pricing

Free

$0

  • 500 monthly clicks
  • Start free forever

Starter

Not shown in sources

  • Named tier on pricing page
  • Higher link/click caps

Security

No known vulnerabilities found in the sources reviewed.

What users say

Independent reviews are sparse (14 on G2); vendor-collected testimonials praise simplicity, while competitor comparisons flag tiered click caps.

“Easy to use, simple, quick, and wor...”
Linkly pricing-page testimonial

Companies that use it

  • Frontline Justice
  • LassoMD⁹
  • Gluware
  • Panduit
Full analysis

Based on ~20 public sources; many are Linkly's own pages, and independent review depth is thin (14 G2 reviews).

Solid budget link-tracker for marketers with a free 500-click tier; skip it if you hate click caps or just shorten links casually.

Methodology

Based on ~20 public sources; many are Linkly's own pages, and independent review depth is thin (14 G2 reviews).

Sources

  1. Linkly Pricing — Free Forever + Paid Planslinklyhq.com
    official
  2. Free URL Shortener & Link Tracking Software — Linklylinklyhq.com
    official
  3. Linkly Products | G2 Seller Reviewsg2.com
    review
  4. Linkly Reviews | Trustpilottrustpilot.com
    review
  5. Linkly Review (2023): Features, Pros & Cons, Pricingstatsdrone.com
    review
  6. Trimy vs Linkly 2026: No Click Metering vs Tiered Click Capstrimy.io
    review
  7. Linkly — 2025 Company Profile, Tracxntracxn.com
    news
  8. Linkly Hits 1,000 Customerslinklyhq.com
    official
  9. LassoMD Case Study: 126,000 Tracked Linkslinklyhq.com
    official
  10. Linkly Security & Compliancelinklyhq.com
    security
  11. Linkly's Data Securitylinklyhq.com
    security
  12. Looking for advanced link generation/tracking software — Reddit r/Affiliatemarketingreddit.com
    review

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