shouldiuse.io

VERDICT

Should I use Mobile Dev Memo by Eric Seufert?

Independent analysis of the digital economy. - mobiledevmemo.com

Depends. Buy MDM Pro only if you work in mobile UA, ad tech, or app gaming and want one analyst's quantitative take. Skip it if you need software, dashboards, or coverage outside the mobile-ad ecosystem.

Confidence

Medium. Based on 40+ public sources; pricing and structured review data are sparse, so confidence is medium.

Ratings

  • Value for money
  • Ease of use
  • Feature depth
  • Support qualityNo support evidence found
  • Security postureNo posture evidence; content site only

Pricing

$0

Free

ModelIndependent
Monthly feesNot disclosed
HardwareNot disclosed
Free tierYes
MDM ProNot listed in sources

Best for

  • Mobile UA and growth teams
  • Ad-tech and gaming monetization strategists
  • Investors tracking mobile platforms

Not for

  • Anyone seeking software, tools, or integrations
  • Marketers outside the mobile/app ecosystem
  • Teams wanting dashboards or data pipelines
  • Casual readers (free tier already covers it)

Gotchas - check before you buy

medium

Comments require an active sign-in, likely a paid Pro account

medium

Pro pricing not publicly listed; check the subscribe page before committing

low

Sponsored placements appear in posts

low

Single-author shop: no team, SLA, or support desk behind it

Pros and cons

Pros

  • Deep independent analysis of mobile ads, ATT, DMA, and platform economics
  • Free weekly newsletter, articles, and podcast library
  • Pro extras include F2P Excel model, UA 101, Freemium Codex
  • Credible analyst; also published in The Information and HBR

Cons

  • Not software: no tools, dashboards, or workflows
  • One-person publication; coverage tied to one analyst
  • MDM Pro price not visible in sources reviewed
  • Article comments gated behind active sign-in

Sources & method

Analyzed 9/20/2026 - 9 sources - No known vulnerabilities found in the sources reviewed.

official x5review x1security x1news x2

Key stats

  • Value for money: 4/5

    Rating

  • $0

    Starting price

  • 9

    Sources

  • Analyzed

  • Value for money: 4/5. Vast free archive; Pro is niche extras
  • Ease of use: 4/5. Simple blog: read, subscribe, done
  • Feature depth: 4/5. Models, 101 guides, deep podcasts
  • Support quality. No support evidence found
  • Security posture. No posture evidence; content site only
  • Yes Free tier Free articles, weekly newsletter, podcasts
  • 3 Facebook reviews facebook.com/MobileDevMemo
  • Independent Publication model Solo analyst: Eric Seufert

Pricing

Free

$0

  • Articles and category archives
  • Weekly newsletter
  • Podcasts

MDM Pro

Not listed in sources

  • Exclusive content
  • F2P Excel Revenue Model
  • Mobile User Acquisition 101, Freemium Codex

Security

No known vulnerabilities found in the sources reviewed.

What users say

Industry practitioners share MDM posts on LinkedIn and X, but no structured review data exists beyond 3 Facebook reviews.

Full analysis

Based on 40+ public sources; pricing and structured review data are sparse, so confidence is medium.

Not software: a solo analyst's blog on mobile ads. Free tier is rich; Pro only pays off for mobile-ad professionals.

Methodology

Based on 40+ public sources; pricing and structured review data are sparse, so confidence is medium.

Sources

  1. About Mobile Dev Memomobiledevmemo.com
    official
  2. Subscribe to MDM Promobiledevmemo.com
    official
  3. Mobile Dev Memo Weekly Newslettermobiledevmemo.com
    official
  4. Mobile Dev Memo Facebook page (3 reviews)facebook.com
    review
  5. Reddit is double-dipping (comment gating)mobiledevmemo.com
    official
  6. Podcast: Re-evaluating agentic commerce (sponsor slot)mobiledevmemo.com
    official
  7. Product security pagemobiledevmemo.com
    security
  8. Eric Seufert on Xx.com
    news
  9. Articles by Eric Seufert (Muck Rack)muckrack.com
    news

Rate this review

Anonymous. You can change your vote.

Loading votes…

Comments

One queue. No nested comments. Give a display name first. Limit: 200 words per comment and 7 comments per day. You can edit or delete yours.

Save a name to write a comment.

0 / 200 words

No comments yet.