4.8/5
G2 rating
90 reviews
Report
Should I Use Poptin?
Create email campaigns, email automations, popups & forms in minutes. Grow audience, capture leads, and drive sales. Start for free - no credit card required.
Depends
DependsBuy if you run a small Shopify, WordPress, or ecommerce site and want affordable popups, forms, and light lead capture.
Solid, cheap popup/form tool for small Shopify & WordPress sites; email features secondary and pricing is usage-based.
Confidence: Medium
5/5
Trustpilot
507 reviews
$19/mo
Starting price
Usage-based, per Capterra
Yes
Free tier
No credit card required
Value for money
4
Free tier; paid from $19 usage-based
Ease of use
4
Reviewers call it reliable, easy to navigate
Feature depth
3
Described as a 'starter' popup tool; email secondary
Security posture
3
One medium XSS CVE; publishes security and GDPR docs
Pros
Cons
Gotchas
- mediumUsage-based billing means costs climb with traffic; verify view and subscriber limits before committing.³
- mediumCVE-2023-4961: medium-severity XSS in the WordPress plugin; confirm you run the patched version.
- lowEmail sending runs through Elastic Email per case study — deliverability depends on a third party.
- lowRivals target frustrated Poptin users; compare plan limits against your growth plans.
Best for
- Small Shopify stores
- WordPress site owners
- Budget-conscious solo marketers
- Content sites building email lists
Not for
- Enterprise teams needing ESP-grade email
- High-traffic sites fearing usage-based bills
- Buyers wanting deep marketing automation
- Security-audit-driven procurement teams
Pricing
Free
$0
- Start free, no credit card
- Basic popups and forms
Paid (3 plans total)
From $19/mo, usage-based
- Usage-based allowances
- Email campaigns and automation
Security
One medium XSS CVE (2023) in the WordPress plugin; publishes GDPR and security documentation.
- CVE-2023-4961 — XSS in Poptin WordPress pluginShortcode cross-site scripting vulnerability, rated medium risk; fixed in later plugin versions.
What users say
Users rate Poptin 4.8–5/5 across G2 and Trustpilot, praising reliability and ease of navigation.
“The platform is reliable”
“F*cking newsletter popups”
Alternatives
Compare Poptin with each alternative.
OptiMonk
Popup platform with stronger ecommerce CRO focus
Poptin vs OptiMonkWisepops
Ecommerce-focused popups; markets itself over Poptin
Poptin vs WisepopsPopupsmart
Practical popup builder positioned against Poptin
Poptin vs PopupsmartPersonyze
Full personalization platform if you outgrow Poptin
Poptin vs PersonyzeFull analysis
Based on ~20 public sources: G2, Trustpilot, Capterra, CVE records, Shopify, and vendor pages.
Sources
review
- Trustpilot reviews of poptin.comtrustpilot.comreview
- Poptin Pricing — Capterracapterra.comreview
- Poptin homepagepoptin.comofficial
- Poptin pricing pagepoptin.comofficial
security
- Poptin data security & privacypoptin.comofficial
- How Poptin improved Shopify storefront responsivenessperformance.shopify.comnews
- Poptin vs Personyze comparisonpersonyze.comreview
- Reddit — newsletter popups discussionreddit.comreview
- XPLG case studypoptin.comofficial
- Okisam case studypoptin.comofficial
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