Worth turning on if you run a subscription SaaS and want free MRR/churn dashboards — the core Metrics product costs nothing. Skip it if you bill through Paddle (its native analytics overlap) or your business isn't recurring-revenue.
Confidence
Medium. Based on 30+ public sources; many snippets truncated, so G2 scores and paid-tier prices were unavailable.
−Free product funnels users toward paid Retain and consulting.
−Buyers still hunt alternatives four years post-acquisition.
Sources & method
- 14 sources - No known vulnerabilities found in the sources reviewed.
official x1review x9security x2news x2
Key stats
Value for money: 5/5
Rating
Free
Starting price
14
Sources
Analyzed
Value for money: 5/5. Core subscription metrics cost nothing.
Ease of use: 4/5. Intuitive dashboards praised by reviewers.
Feature depth: 3/5. Good subscription metrics; thin versus full BI tools.
Support quality. No support evidence in sources.
Security posture: 3/5. Paddle disclosure program exists; no own security page.
Yes Free tier ProfitWell Metrics is free
$200M Acquired by Paddle 2022
8,030 Companies using per Enlyft
90 Employees at acquisition 2022
Pricing
Metrics
Free
MRR, churn, LTV dashboards
Payment-provider integrations
Retain
Not published in sources reviewed
Failed-payment recovery
Dunning emails
Price Intelligently
Not disclosed
Pricing research and consulting
Security
No known vulnerabilities found in the sources reviewed.
What users say
Reviewers generally praise the free, intuitive dashboards, while community threads report Stripe sync issues and question its fit against Paddle's own analytics.
6.Thinking about my pricing strategy — r/SaaS (Stripe issues) https://www.reddit.com/r/SaaS/comments/1mh7swx/thinking_about_my_pricing_strategy/
7.Breaking down ProfitWell's business model — r/Entrepreneur https://www.reddit.com/r/Entrepreneur/comments/lfyaer/breaking_down_profitwells_business_model_and_why/
8.1Capture vs ProfitWell Retain (2025) https://www.1capture.io/comparison/profitwell-retain-pricing-reviews-alternative
10.Paddle snaps up ProfitWell for $200M — FinTech Futures https://www.fintechfutures.com/paytech/payments-infrastructure-provider-paddle-snaps-up-profitwell-for-200m
11.Companies using ProfitWell — Enlyft https://enlyft.com/tech/products/profitwell
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