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Should I use Shelly Europe?

Shelly provides advanced smart home automation solutions for seamless control of lighting, temperature, and energy. Make your home smarter today. - shop.shelly.cloud

Depends. Buy Shelly hardware if you tinker with Home Assistant or want energy monitoring — but consider resellers over Shelly Europe's own shop, which draws shipping and support complaints. US buyers should use the separate Shelly US store instead.

Confidence

Medium. Based on ~20 public sources; snippets truncated, so exact ratings and prices could not be verified.

Ratings

  • Value for money
  • Ease of useNo reliable evidence in sources
  • Feature depth
  • Support quality
  • Security posture

Pricing

varies by region and store

Hardware devices

ModelNot disclosed
Monthly feesNot disclosed
HardwareNot disclosed
Shelly App Premiumnot published in sources reviewed

Best for

  • Home Assistant tinkerers
  • Energy-monitoring projects
  • EU buyers preferring European brands
  • DIY retrofits behind existing switches

Not for

  • US buyers — use the separate Shelly US store, not the EU shop
  • Anyone wanting polished store support and easy returns
  • Set-and-forget users unwilling to manage firmware or apps
  • Price-sensitive UK shoppers reportedly facing higher store prices

Gotchas - check before you buy

high

Direct-shop shipping complaints on r/homeassistant; established resellers may be safer

medium

Regional price gaps: UK store reportedly pricier than other Shelly stores

medium

Community posts report sharp price increases ('doubled since November')

low

Shelly App Premium adds a subscription on top of hardware costs

Pros and cons

Pros

  • Wide hardware range: plugs, relays, dimmers, sensors, cameras, metering
  • Supports Wi-Fi, Zigbee, Bluetooth and Matter for flexible setups
  • Publishes public security advisories and a vulnerability disclosure process
  • Popular and well-documented among Home Assistant community users
  • Expanding EU retail reach via ALSO distribution partnership

Cons

  • Home Assistant users report bad experiences with Shelly Europe's own shop
  • Trustpilot reviewers cite website and service friction despite good tech
  • UK store reportedly charges more than other regional stores
  • One community user reports device prices doubled since November
  • Separate EU and US stores confuse buyers about device compatibility

Sources & method

Analyzed 10/04/2026 - 11 sources - No known vulnerabilities found in the sources reviewed.

official x1review x7security x1news x2

Key stats

  • Value for money: 3/5

    Rating

  • varies by region and store

    Starting price

  • 11

    Sources

  • Analyzed

  • Value for money: 3/5. Regional price gaps and reported hikes
  • Ease of use. No reliable evidence in sources
  • Feature depth: 4/5. Huge lineup: relays, sensors, cameras, metering
  • Support quality: 2/5. 'Don't buy' shop thread; Trustpilot service complaints
  • Security posture: 4/5. Public advisories and disclosure process
  • Wi-Fi, Zigbee, BLE, Matter Protocols supported plus a dedicated BLU Bluetooth sensor line
  • 8 pages Trustpilot reviews customer reviews for www.shelly.com
  • 2 regions Stores separate EU (shelly.com) and US (us.shelly.com) shops
  • Allterco / Shelly Europe Ltd Parent company Bulgaria-based; UN Global Compact participant

Pricing

Hardware devices

varies by region and store

  • Plugs, relays, dimmers, sensors, cameras
  • Pro line for DIN-rail energy monitoring

Shelly App Premium

not published in sources reviewed

  • Extended app features on top of hardware

Security

No known vulnerabilities found in the sources reviewed.

Companies that use it

  • INGV Osservatorio Vesuviano (PROMETEO monitoring system)
Full analysis

Based on ~20 public sources; snippets truncated, so exact ratings and prices could not be verified.

Well-liked smart-home hardware, but Shelly Europe's own shop draws shipping and support complaints; resellers may be safer.

Methodology

Based on ~20 public sources; snippets truncated, so exact ratings and prices could not be verified.

Sources

  1. Don't buy from Shelly Europe's online shopreddit.com
    review
  2. Trustpilot reviews of www.shelly.comtrustpilot.com
    review
  3. Shelly Europe | Reviews on Judge.mejudge.me
    review
  4. Shelly Smart Control - App Storeapps.apple.com
    review
  5. Slowly extending my Smart Home with european brandreddit.com
    review
  6. Why has Shelly device price doubled since November?facebook.com
    review
  7. Why are Shelly devices more expensive on UK storefacebook.com
    review
  8. Security Advisories | Shelly Europeshelly.com
    security
  9. By Shelly products | Knowledge Basekb.shelly.cloud
    official
  10. ALSO adds Shelly's smart home solutions to its product rangelucerne-business.com
    news
  11. Top Allterco Competitors and Alternativescraft.co
    news

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