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Should I Use Simple Analytics?

simpleanalytics.com·Analyzed 1 hour ago·Based on 15 sources

Simple Analytics is the privacy-first Google Analytics alternative that is 100% GDPR compliant.

Worth it

Worth it

Buy it if you run a small site, blog, or SaaS and want GDPR-compliant, cookie-free traffic stats without GA4 complexity.

Privacy-first GA alternative that nails simple traffic stats; too thin for funnels, ads attribution, or product analytics.

Confidence: Medium

23

G2 reviews

Thin but consistently positive

$15–19/mo

Starting price

Sources disagree; confirm current tiers

Yes

Free tier

Free forever, per official pricing page

Bootstrapped

Funding

~$47K MRR, no VC (TrustMRR, Starter Story)

Value for money4

Reviewers call it good value for price

Ease of use5

Consistently praised as intuitive and effortless

Feature depth2

No funnels, cohorts, segments, or ads integrations

Security posture4

EU-hosted, cookie-free, GDPR-compliant, published security page

Pros

  • Free forever tier makes starting risk-free²
  • Praised for intuitive, clean, user-friendly interface
  • Cookie-free, GDPR-compliant, all data hosted in the EU³
  • Privacy-first means no cookie banner required
  • Clean interface, real-time data, seamless setup

Cons

  • No funnels, cohorts, or segments⁸
  • Missing Google Ads integration and predictive metrics⁹
  • One reviewer calls core functionality 'severely limited'10
  • Dashboard overview lacks list option with basic metrics⁷
  • Only 23 G2 reviews — small independent validation base⁵

Gotchas

  • mediumAdvanced features reportedly cost extra — a recurring reviewer complaint11
  • lowSources disagree on entry price ($15 vs $19/mo); verify current tiers before buying
  • lowGuess: free tier caps aren't documented in reviewed sources; confirm limits before relying on it²

Best for

  • Small business sites and blogs
  • Privacy- and GDPR-sensitive sites
  • Indie and bootstrapped founders
  • Teams ditching GA4 complexity

Not for

  • Product teams needing funnels, cohorts, retention — use PostHog or Mixpanel
  • Paid-ads marketers needing Google, Meta, or LinkedIn attribution
  • Enterprises wanting predictive metrics or complex audience segmentation
  • GA4 power users who live in deep custom reports

Pricing

Free

$0

  • Free forever entry point
  • Cookie-free basic tracking

Paid

From ~$15–19/mo

  • Cookie-free tracking
  • AI insights per 2026 reviews

Security

No known public vulnerabilities found in the sources reviewed.

What users say

Users praise the clean interface, privacy focus, and easy setup, while a minority find the feature set too limited.

“Overall 10/10. Upgraded to the annual plan after day 1”
— Capterra review
“The dashboard websites overview page could you a list option with more basis metrics”
— GetApp review
“Did tested Plausible and Fathom as well but SimpleAnalytics gave me better vibe”
— Reddit, r/SideProject

Alternatives

Compare Simple Analytics with each alternative.

Full analysis

Based on ~20 public sources: G2, Capterra, GetApp, Reddit threads, third-party reviews, official site and docs. Named customer lists were not verifiable, so companiesUsing is omitted.

Sources

  1. Simple Analytics — official sitesimpleanalytics.com
    official
  2. Simple Analytics Pricingsimpleanalytics.com
    official
  3. Simple Analytics Securitysimpleanalytics.com
    security
  4. Data Security and Ownership — docsdocs.simpleanalytics.com
    security
  5. G2 Reviewsg2.com
    review
  6. Capterra Reviewscapterra.com
    review
  7. GetApp Pricing & Reviewsgetapp.com
    review
  8. Analytics-Alternatives review (no funnels/cohorts)analytics-alternatives.com
    review
  9. PrettyInsights deep-dive (missing ads integrations)prettyinsights.com
    review
  10. StackFix review (limited core functionality)stackfix.com
    review
  11. FirstSales review (advanced features complaint)firstsales.io
    review
  12. Reddit r/SideProject user threadreddit.com
    review
  13. Starter Story bootstrap breakdownstarterstory.com
    news
  14. TrustMRR revenue ($47,135 last 30 days)trustmrr.com
    news
  15. OpenAlternative — open-source alternativesopenalternative.co
    review

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