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Sprout Social Review

Depends

Should I use Sprout Social?

Maximize your social ROI with Sprout Social, trusted by the world's most talked about brands. - sproutsocial.com

· 1 month ago

Buy if you run social for a mid-size or large brand that needs listening, care, and analytics at scale. Skip it if you're a small team or solo operator — cheaper schedulers cover the basics.

Confidence

High. Based on 30+ public sources; ratings and pricing verified across G2, Trustpilot, Reddit, and vendor pages.

Ratings

  • Value for money
  • Ease of use
  • Feature depth
  • Support quality
  • Security posture

Pricing

$79/seat/mo billed annually

Standard

ModelNot disclosed
Monthly feesNot disclosed
HardwareNot disclosed
Free tierNo
EnterpriseCustom

Best for

  • Mid-size and enterprise social teams
  • Multi-brand agencies
  • Brands needing listening and social care
  • Regulated orgs wanting security docs

Not for

  • Solo creators and side projects
  • Small teams on a budget
  • Anyone who just needs a simple scheduler
  • Teams hunting a free tier

Gotchas - check before you buy

high

$79/seat compounds fast: five seats ≈ $4,740/year before add-ons.

medium

No free tier — 30-day trial, then plans start at $79/seat annually.

medium

Premium Analytics and Social Listening are add-ons, not base features.

medium

Lock-in pain: Reddit thread titled 'Need To Get Rid Of Sprout Social'.

Pros and cons

Pros

  • Ranked #1 social listening product in G2's 2025 awards.
  • 4.4/5 across 6,874 G2 reviews.
  • Full suite: publishing, engagement, analytics, influencer marketing, review management.
  • Used by 30,000+ businesses, including US government agencies.
  • 30-day free trial before committing.

Cons

  • Expensive: $79/seat/month billed annually across five paid plans.
  • Only 1.7/5 on Trustpilot from 85 reviewers.
  • Disclosed a cybersecurity incident in June 2026.
  • Third-party reviewers call pricing the biggest drawback.
  • Reddit users report frustration trying to cancel.

Sources & method

- 10 sources - trust center, mandatory MFA since April 2025; a June 2026 security incident was disclosed.

official x3review x3security x3news x1
  • June 2026 cybersecurity incident, Sprout Social disclosed a cybersecurity incident in June 2026; reports linked it to the Klue supply-chain attack.

Key stats

  • Value for money: 2/5

    Rating

  • $79/seat/mo billed annually

    Starting price

  • 10

    Sources

  • Analyzed

  • Value for money: 2/5. Pricing complaints dominate third-party reviews
  • Ease of use: 4/5. 4.4/5 across 6,874 G2 reviews
  • Feature depth: 5/5. Publishing, listening, care, influencer suite in one
  • Support quality: 2/5. Trustpilot 1.7/5 from 85 reviewers
  • Security posture: 3/5. Trust center and MFA, but 2026 incident
  • 4.4/5 G2 rating 6,874 reviews
  • $79/seat/mo Starting price billed annually
  • No Free tier 30-day free trial only
  • 30,000+ Customers businesses

Pricing

Standard

$79/seat/mo billed annually

  • Entry tier of five plans
  • Guess: publishing and engagement basics

Enterprise

Not disclosed

  • Guess: top tier; premium analytics and listening add-ons priced separately

Security

trust center, mandatory MFA since April 2025; a June 2026 security incident was disclosed.

  • June 2026 cybersecurity incidentSprout Social disclosed a cybersecurity incident in June 2026; reports linked it to the Klue supply-chain attack.⁶

What users say

G2 users rate it 4.4/5, but Trustpilot sits at 1.7/5 and Reddit threads gripe about price and cancellation.

“Need To Get Rid Of Sprout Social”
Reddit thread title, r/socialmedia

Companies that use it

  • FTC (US Federal Trade Commission)
  • US Department of Homeland Security
Full analysis

Based on 30+ public sources; ratings and pricing verified across G2, Trustpilot, Reddit, and vendor pages.

Powerful enterprise social suite, 4.4/5 on G2 — but $79/seat annual billing makes it overkill for small teams.

Methodology

Based on 30+ public sources; ratings and pricing verified across G2, Trustpilot, Reddit, and vendor pages.

Read how a report is made.

Sources

  1. review
  2. review
  3. official
  4. Sprout Social homepagesproutsocial.com
    official
  5. Sprout Social Securitysproutsocial.com
    security
  6. security
  7. security
  8. review
  9. news
  10. Sprout Social FAQsproutsocial.com
    official

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