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UpCity Review

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Should I use UpCity?

Not disclosed - upcity.com

· 2 days ago

Agencies bought UpCity listings to reach SMB buyers, but one source reports the service stopped operating in November 2025. Active buyers use Clutch, DesignRush, or Expertise instead.

Confidence

Medium. Based on 30 public sources. The November 2025 shutdown claim rests on one third-party source.

Ratings

  • Value for money
  • Ease of use
  • Feature depthNo feature evidence in sources
  • Support qualityNo support evidence in sources
  • Security posture

Pricing

$0

Free tier

ModelNot disclosed
Monthly feesNot disclosed
HardwareNot disclosed
Free tierYes

Best for

  • Agencies seeking SMB leads
  • SMBs comparing vetted vendors
  • MSPs wanting directory exposure

Not for

  • Anyone buying today, the service shut down
  • Teams wanting software, not a directory listing
  • Enterprises needing vendor management tooling
  • Buyers who require BBB-accredited vendors

Gotchas - check before you buy

high

UpCity stopped operating in November 2025; paid listings have no buyer today

medium

A TrustRadius user reports high cost relative to value received

low

TrustRadius shows no published pricing plans, contradicting G2's four editions

low

Not BBB accredited, so vet providers independently

Pros and cons

Pros

  • Connected SMBs with vetted B2B service providers
  • Free listing tier among four pricing editions
  • Rated 4.4/5 by 54 verified G2 reviewers
  • Some providers landed real clients from listings
  • Users applaud its user-friendliness

Cons

  • Stopped operating in November 2025
  • One user calls it costly for the value
  • Not BBB accredited
  • Small review base: 54 G2 reviews
  • No public security page found

Sources & method

- 14 sources - No known vulnerabilities found in the sources reviewed.

official x1review x8security x1news x4

Key stats

  • Value for money: 2/5

    Rating

  • $0

    Starting price

  • 14

    Sources

  • Analyzed

  • Value for money: 2/5. One user calls listings costly for value
  • Ease of use: 4/5. Users praise the platform as user-friendly
  • Feature depth. No feature evidence in sources
  • Support quality. No support evidence in sources
  • Security posture: 2/5. No public security page found
  • 4.4/5 G2 rating 54 reviews
  • $0 Starting price 4 pricing editions
  • Yes Free tier Lowest edition starts at $0
  • $4.5M raised Funding Est. 2024 revenue: $2.9M

Pricing

Free tier

$0

  • Lowest of four pricing editions
  • Details unavailable in reviewed sources

Security

No known vulnerabilities found in the sources reviewed.

What users say

Providers report occasional client wins from listings but question cost and value.

“We landed a nice client from upcity”
Reddit, r/msp
“Has anyone had luck with Upcity?”
Reddit, r/PPC

Companies that use it

  • Magna5
  • Stark / Raving
  • Aspire Digital Solutions
  • Riseup Labs
  • Up in a Day

Companies that could

  • Guess: CIENCE Uses Clutch instead
Full analysis

Based on 30 public sources. The November 2025 shutdown claim rests on one third-party source.

Shut down in November 2025. Was a B2B agency directory with a free tier; use Clutch or DesignRush now.

Methodology

Based on 30 public sources. The November 2025 shutdown claim rests on one third-party source.

Read how a report is made.

Sources

  1. review
  2. review
  3. news
  4. review
  5. review
  6. review
  7. review
  8. review
  9. review
  10. news
  11. news
  12. news
  13. security
  14. official

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