shouldiuse.io

VERDICT

Should I use Amp (Lifetimely)?

The #1 Profit Agent for eCommerce — Shopify profit analytics by Amp - useamp.com

Depends. Buy Lifetimely if you run a growing Shopify brand that needs real profit analytics — COGS, LTV, ad-spend truth — beyond Shopify's built-in reports. Skip it if you're a small or hobby store; a spreadsheet or Shopify's native dashboards cover you.

Confidence

Medium. Based on ~20 public sources; user-review evidence is thin and mostly vendor-published, so confidence is medium.

Ratings

  • Value for money
  • Ease of use
  • Feature depth
  • Support qualityNo evidence in sources
  • Security posture

Pricing

Scales with store revenue

Scaled plans

ModelNot disclosed
Monthly feesNot disclosed
HardwareNot disclosed

Best for

  • Growing Shopify DTC brands
  • Paid-ads-heavy stores needing margin truth
  • Klaviyo-centric email teams
  • Brands selling on Shopify + Amazon

Not for

  • Small or hobby Shopify stores — overkill
  • Non-Shopify platforms (WooCommerce, Magento)
  • Buyers who want annual-billing discounts
  • Anyone needing independent reviews before purchase

Gotchas - check before you buy

medium

Pricing scales with revenue; model cost at next year's revenue before committing

medium

Free trial exists; no permanent free tier per third-party comparisons

low

No annual-billing discount per third-party comparison — monthly cost only

low

Amp sells multiple apps (Lifetimely, Upsell, Slide Cart) — confirm which one you're pricing

Pros and cons

Pros

  • Purpose-built Shopify profit analytics: COGS, LTV, cohorts, contribution margin
  • 10,000+ merchants served; building Shopify apps since 2013
  • Profit Agent builds live reports from plain-language questions
  • Amazon integration adds multi-channel reporting
  • Case study: Zelmin's increased online revenue by 60%

Cons

  • Zero reviews on its G2 seller page
  • No annual-billing discount offered
  • Pricing scales with store revenue — costs rise as you grow
  • Heavy vendor-published comparison content; independent reviews scarce

Sources & method

Analyzed 9/26/2026 - 14 sources - No known vulnerabilities found in the sources reviewed.

official x3review x6security x4news x1

Key stats

  • Value for money: 3/5

    Rating

  • Scales with store revenue

    Starting price

  • 14

    Sources

  • Analyzed

  • Value for money: 3/5. Scales with revenue; no annual discount
  • Ease of use: 4/5. AI agent answers questions; results claimed in 24hrs
  • Feature depth: 4/5. COGS, LTV, cohorts, Amazon multi-channel, profit agent
  • Support quality. No evidence in sources
  • Security posture: 3/5. Publishes security page and DPA; no audits cited
  • 10,000+ Merchants served Shopify brands since 2013
  • $6.1M Est. ARR GetLatka estimate
  • US$18.5M Series A Raised Sep 2023
  • 0 G2 reviews Seller page has no ratings

Pricing

Scaled plans

Scales with store revenue

  • Profit Agent included
  • Tiered by merchant revenue
  • Free trial available

Security

No known vulnerabilities found in the sources reviewed.

What users say

Independent user reviews are scarce; trust scanners rate the domains legit (78/100) and most praise is vendor-published.

Alternatives

Compare Amp (Lifetimely) with each alternative.

  • Spreadsheet

    Free option; fine until COGS and cohorts get complex

Companies that use it

  • Workout Meals
  • Zelmin's
  • Zanerobe
Full analysis

Based on ~20 public sources; user-review evidence is thin and mostly vendor-published, so confidence is medium.

Solid Shopify profit analytics for growing DTC brands; overkill for small stores — Shopify reports or a spreadsheet suffice.

Methodology

Based on ~20 public sources; user-review evidence is thin and mostly vendor-published, so confidence is medium.

Sources

  1. Amp homepage — The #1 Profit Agent for eCommerceuseamp.com
    official
  2. About Amp — Shopify apps since 2013useamp.com
    official
  3. Lifetimely pricing pageuseamp.com
    official
  4. Amp raises US$18.5m Series Abusinesswire.com
    news
  5. GetLatka — AMP revenue and valuationgetlatka.com
    review
  6. G2 seller page — AMP Products, 0 reviewsg2.com
    review
  7. Arlo vs Lifetimely comparisonmeetarlo.ai
    review
  8. CostRadar vs Lifetimely comparisoncostradar.ai
    review
  9. BeProfit alternatives roundupringly.io
    review
  10. PodVector — free Lifetimely alternative analysispodvector.ai
    review
  11. Amp security pageuseamp.com
    security
  12. Lifetimely data security help dochelp.useamp.com
    security
  13. GridinSoft trust scan — api.upsell.useamp.comgridinsoft.com
    security
  14. ScamAdviser — app.useamp.com legitimacy checkscamadviser.com
    security

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