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Zacks Review

Depends

Should I use Zacks?

Not disclosed - zacks.com

· 1 month ago

Buy only if you're an active DIY stock picker who'll use the Rank system and screeners weekly. Passive investors and anyone wary of data breaches should skip it.

Confidence

Medium. Based on 20+ public sources; many snippets were truncated, so some details (e.g., Ultimate pricing) are unconfirmed.

Ratings

  • Value for money
  • Ease of useNo usable evidence
  • Feature depth
  • Support qualityNo usable evidence
  • Security posture

Pricing

$59/month

Premium subscription

ModelNot disclosed
Monthly feesNot disclosed
HardwareNot disclosed
Free tierYes
Zacks UltimateNot confirmed in reviewed sources

Best for

  • Active DIY stock pickers
  • Quant screener users
  • Earnings-estimate-driven traders
  • Investors wanting broker-integrated ratings

Not for

  • Passive index investors
  • Value investors wanting deep fundamental reports
  • Privacy-conscious users given breach history
  • Anyone expecting the advertised 25% annual returns

Gotchas - check before you buy

high

Leaked credentials from past breaches may still circulate; change passwords

medium

Trial converts to paid; subscription renews around $59/month

medium

Constant upsells to premium tiers and third-party subscriptions

medium

Cancel and refund complaints appear on the BBB profile

Pros and cons

Pros

  • Zacks Rank is a long-running, earnings-estimate-driven rating system
  • Research is distributed through major brokers like Fidelity
  • Covers stocks, mutual funds, and ETFs in one place
  • Free membership tier with basic research access

Cons

  • Value-investing communities question report quality
  • Headline claims like 25% average annual returns are contested by users
  • Trustpilot feedback is mixed; only 173 reviewers
  • BBB complaint record exists against the company
  • Repeated data breaches undermine trust

Sources & method

- 14 sources - Repeat breach victim: ~12 million accounts exposed; credentials resurfaced in 2025 leaks.

official x3review x6security x3news x2
  • 12 million accounts leaked by cybercriminal, Malwarebytes reported in Feb 2025 that a cybercriminal leaked 12 million Zacks accounts, stemming from an earlier breach.
  • Breach listed on Have I Been Pwned, HIBP documents a December 2022 Zacks breach affecting millions of email and password pairs.
  • Company's own breach notice, Zacks maintains a breach notification page with updates as of June 2023.

Key stats

  • Value for money: 2/5

    Rating

  • $59/month

    Starting price

  • 14

    Sources

  • Analyzed

  • Value for money: 2/5. $59/month with constant upsells
  • Ease of use. No usable evidence
  • Feature depth: 4/5. Rank system, screeners, funds, ETFs
  • Support quality. No usable evidence
  • Security posture: 1/5. 12M accounts breached; repeat leaks
  • $59/mo Starting price Zacks Premium subscription
  • Yes Free tier Basic research access; trial converts to paid
  • 12M accounts Breach impact Emails and passwords leaked
  • 173 Trustpilot reviewers Mixed feedback

Pricing

Premium subscription

$59/month

  • Zacks Rank stock recommendations
  • Analyst-written reports

Zacks Ultimate

Not confirmed in reviewed sources

  • Top-tier recommendations
  • Premium extras

Security

Repeat breach victim: ~12 million accounts exposed; credentials resurfaced in 2025 leaks.

  • 12 million accounts leaked by cybercriminalMalwarebytes reported in Feb 2025 that a cybercriminal leaked 12 million Zacks accounts, stemming from an earlier breach.⁵
  • Breach listed on Have I Been PwnedHIBP documents a December 2022 Zacks breach affecting millions of email and password pairs.⁶
  • Company's own breach noticeZacks maintains a breach notification page with updates as of June 2023.⁴

What users say

Reddit and Trustpilot users are skeptical of report quality and marketing claims, though some still use the screeners and Rank data.

“Zacks reports are trash.. do you agree?”
Reddit, r/ValueInvesting
“Zacks's 25% annually average return for 30 years.”
Reddit, r/ValueInvesting
“12 million emails and passwords stolen in Zacks data breach”
Reddit, r/investing

Alternatives

Compare Zacks with each alternative.

  • Free screeners (e.g. Finviz)

    Guess: casual screeners may not need a paid subscription.

Companies that use it

  • Fidelity³
  • Nasdaq
Full analysis

Based on 20+ public sources; many snippets were truncated, so some details (e.g., Ultimate pricing) are unconfirmed.

Solid quant screeners for active stock pickers; weak for passive investors, with a 12M-account breach history and pushy upsells.

Methodology

Based on 20+ public sources; many snippets were truncated, so some details (e.g., Ultimate pricing) are unconfirmed.

Read how a report is made.

Sources

  1. Zacks Investment Research: Stock Productszacks.com
    official
  2. Zacks Stock Rankzacks.com
    official
  3. Zacks Investment Research - Fidelityresearch2.fidelity.com
    official
  4. Zacks Breach Notificationzacks.com
    security
  5. 12 Million Zacks accounts leaked by cybercriminal - Malwarebytesmalwarebytes.com
    security
  6. Zacks Data Breach - Have I Been Pwnedhaveibeenpwned.com
    security
  7. Zacks Investment Research Reviews - Trustpilottrustpilot.com
    review
  8. Zacks reports are trash.. do you agree? - Redditreddit.com
    review
  9. Zacks's 25% annually average return for 30 years - Redditreddit.com
    review
  10. Zacks vs. Morningstar - Investopediainvestopedia.com
    review
  11. Zacks Review 2025 - Wall Street Survivorwallstreetsurvivor.com
    review
  12. Zacks Investment Research BBB Complaintsbbb.org
    review
  13. How Zacks.com Profits by Selling 3rd Party Subscriptions - MarketingSherpamarketingsherpa.com
    news
  14. 12 million emails and passwords stolen - Reddit r/investingreddit.com
    news

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