Aboutyou vs ASOS

Aboutyou

aboutyou.de

Analyzed October 15, 2026

Depends

Confidence: Medium

ABOUT YOU is a legitimate German fashion retailer with over 2 billion euros in revenue and Zalando as controlling owner.

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ASOS

asos.com

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Pick Aboutyou when

European trend shoppers
Brand variety hunters
Mobile-first buyers

When Aboutyou is not a fit

Shoppers outside its European markets
Anyone who needs guaranteed fast shipping
Small-order buyers who hate €4.90 fees
Off-platform buyers; scammers impersonate the brand

Sources

ABOUT YOU Reviews | Read Customer Service Reviewstrustpilot.com
review
ABOUT YOU Nederland Reviewstrustpilot.com
review
Has anyone heard of the fashion company about you?reddit.com
review
ABOUT YOU Online Fashion Shop - Ratings & Reviewsapps.apple.com
review
Fashion online from more than 3000 top brandsen.aboutyou.de
official
Product security pageaboutyou.de
security
Privacy Policyen.aboutyou.de
security
About You (company)en.wikipedia.org
news
ABOUT YOU Holding SE: Over EUR 2 Billion in Revenueeqs-news.com
news
ABOUT YOU Acquisition, Valuation, Funding & Investorsmultiples.vc
news