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  <span style="font-size:12px;font-weight:500;color:#516271;">Independent comparison on Should I Use It</span>
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<a href="https://shouldiuse.io/vs/ads-5/ads-3">LinkedIn Ads vs Google Ads on Should I Use It</a>

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LinkedIn Ads versus Google Ads
Compare	LinkedIn Ads	Google Ads
Verdict	Depends	Depends
Best for	B2B lead generation teams	Businesses with search demand and budget
Who it's not for	Small businesses with thin ad budgets	First-timers with no PPC experience
Privacy	No known public vulnerabilities found in the sources reviewed.^²	No CVEs against Google Ads itself in sources reviewed, but account takeovers and a 2025 Google data breach affecting Ads customers were reported.¹⁶
Support quality	No LinkedIn-specific evidence	Users call it 'a black hole'
Public sentiment	The reviewed sources discuss rival ad platforms, so verified LinkedIn Ads user feedback is thin.^⁸	Praise for reach and capability is outweighed by complaints about wasted spend and unreachable support.¹²
Biggest gotcha	No industry-wide fix for ad fraud exists; budget for waste.^⁴	Support is widely called 'a black hole'; a hijacked MCC reportedly waited days for help¹³

Pick LinkedIn Ads when

B2B lead generation teams
Recruiting and employer brand campaigns
Enterprise ABM programs

When LinkedIn Ads is not a fit

Small businesses with thin ad budgets
B2C and ecommerce sellers; cheaper networks fit better
Early startups without proven product-market fit
Anyone expecting cheap, fast clicks

Pick Google Ads when

Businesses with search demand and budget
Teams with PPC experience or an agency
E-commerce sellers chasing purchase intent
Nonprofits via Ad Grants free spend

When Google Ads is not a fit

First-timers with no PPC experience
Tiny budgets . small-business owners debate if it pays off
Anyone who can't check campaigns weekly
Teams expecting responsive human support

Sources

LinkedIn Advertising Costs & Pricingbusiness.linkedin.com
official
Product security pageads.linkedin.com
official
LinkedIn Marketing Academytraining.marketing.linkedin.com
official
Fraud Is Sapping Billions From Advertiserscpomagazine.com
news
Targeted advertising is also targeting malwarecsoonline.com
security
Millions of web users caught up in massive malvertising campaigntechradar.com
security
Advertisers allegedly suffered billions of dollars in harm from higher ad pricesfacebook.com
news
I spent $2000 on Reddit ads... I'm embarrassedreddit.com
review
I feel ripped off. AdWords Agency troubles.reddit.com
review
12 Best Google Ads Alternatives in 2026admanage.ai
news
Google Ads Reviews . G2g2.com
review
Trustpilot reviews of ads.google.comtrustpilot.com
review
Google Ads support is a black hole . Redditreddit.com
review
Are Google ads worth it? . Reddit r/smallbusinessreddit.com
review
Why do Google Ads often feel like a waste of money? . Quoraquora.com
review
Google confirms data breach exposed potential Google Ads customers' infobleepingcomputer.com
security