shouldiuse.io

Comparison

Newsletter Glue vs Kit

Newsletter Glue and Kit both land on Depends.

Kit

Depends
Confidence: Medium

Buy if you're a creator monetizing an email list . it rates 4.4/5 on G2 and has a usable free plan.

Newsletter Glue versus Kit
CompareNewsletter GlueKit
VerdictDependsDepends
Best forWordPress publishers and newsroomsCreators monetizing newsletters
Who it's not forSmall creators . $120/mo annual is overkillBudget bulk emailers . cheaper senders exist
PrivacyNo known public vulnerabilities found in the sources reviewed.⁵No known public vulnerabilities found in the sources reviewed.12
Support qualityNo public support evidence foundIndependent review verdict calls support responsive
Public sentimentPublic user feedback is sparse; one customer story reports doubled conversions and 10x traffic after migrating from Substack to WordPress.⁶Users on G2 and Trustpilot rate Kit highly and praise the free plan, while Reddit threads complain about rising prices.13
Biggest gotchaPricing changed multiple times: $149-$249/yr licenses, then $120/mo annual. Confirm current terms before buying.²Prices have been raised repeatedly; expect continued creep as you grow

Pick Newsletter Glue when

  • WordPress publishers and newsrooms
  • Teams sending newsletters as WP posts
  • Writers leaving Substack for their own site
  • Publishers on HubSpot or Omeda

When Newsletter Glue is not a fit

  • Small creators . $120/mo annual is overkill
  • Non-WordPress sites . it's a WP plugin
  • Anyone wanting a free starter newsletter
  • Buyers wary of post-acquisition churn

Pick Kit when

  • Creators monetizing newsletters
  • Authors and writers building lists
  • Solo creators wanting automations

When Kit is not a fit

  • Budget bulk emailers . cheaper senders exist
  • Non-creator small businesses wanting a basic newsletter
  • Guess: ecommerce stores needing product-based email flows
  • Anyone burned before by annual price hikes

Sources

  1. Compare - Newsletter Glue blogblog.newsletterglue.com
    official
  2. New focus and pricingblog.newsletterglue.com
    official
  3. Introducing our new pricing plansblog.newsletterglue.com
    official
  4. Newsletter Glue has a new owner.blog.newsletterglue.com
    official
  5. Security pageblog.newsletterglue.com
    security
  6. review
  7. news
  8. official
  9. official
  10. official
  11. official
  12. security
  13. review
  14. review
  15. EmailToolTester: Kit Reviewemailtooltester.com
    review
  16. EmailVendorSelection: Kit Reviewemailvendorselection.com
    review