IconicWP
Depends
Confidence: Medium
Buy a specific Iconic plugin only if you run WooCommerce and need better product variations, checkout flow, or delivery slots.
New check
Comparison
IconicWP vs FunnelKit
IconicWP and FunnelKit both land on Depends.
FunnelKit
Depends
Confidence: Medium
Buy if you run WooCommerce and want order bumps, one-click upsells, and a better checkout on your own WordPress site.
| Compare | IconicWP | FunnelKit |
|---|---|---|
| Verdict | Depends | Depends |
| Best for | WooCommerce store owners | WooCommerce stores optimizing order value |
| Who it's not for | Non-WooCommerce stores . every plugin assumes Woo | Non-WordPress or non-WooCommerce sites |
| Privacy | One 2024 XSS CVE in WooThumbs; no breach reports found in sources reviewed.³ | Repeat CVEs since 2025, including a critical checkout-skimming flaw actively exploited across ~40,000 sites; fixes shipped in updates. |
| Support quality | Testimonials say customers frequently praise support | 4.8/5 Trustpilot across 182 reviews |
| Public sentiment | Trustpilot carries 15 pages of reviews and Reddit users routinely recommend specific Iconic plugins (Show Single Variations, Flux Checkout) in WooCommerce threads.¹ | Reviews skew very positive on checkout and funnel features, with some reliability gripes.13 |
| Biggest gotcha | 2026 consolidation: StellarWP brand sites redirecting to Liquid Web . verify your license and support still function⁷ | Critical checkout vulnerabilities have been actively exploited . patch immediately when alerts land |
Pick IconicWP when
- WooCommerce store owners
- Shops with complex product variations
- Checkout conversion optimization
- Delivery-slot businesses (restaurants, local delivery)
When IconicWP is not a fit
- Non-WooCommerce stores . every plugin assumes Woo
- Enterprise teams needing SLAs or account managers
- Buyers spooked by the 2026 Liquid Web/StellarWP brand chaos
- Anyone wanting free tooling . this is a premium-only catalog
Pick FunnelKit when
- WooCommerce stores optimizing order value
- WordPress sellers replacing ClickFunnels
- Marketers wanting self-hosted checkout funnels
When FunnelKit is not a fit
- Non-WordPress or non-WooCommerce sites
- Stores that won't apply urgent plugin patches
- Simple shops happy with default WooCommerce checkout
- Buyers wanting zero-maintenance hosted SaaS
Sources
- Trustpilot . iconicwp.com reviewstrustpilot.comreview
news
- CVE-2024-29116 (NVD)nvd.nist.govsecurity
- Wordfence . WooThumbs vulnerabilitywordfence.comsecurity
- Snyk . Malicious Package in iconicwp-websitesecurity.snyk.iosecurity
- TechRadar . Liquid Web acquires IconicWPtechradar.comnews
- Liquid Web retires StellarWP, drawing backlashtherepository.emailnews
review
- FunnelKit . Flux Checkout reviewfunnelkit.comreview
- GetLatka . Iconic revenuegetlatka.comnews
- Hosting Pro Central . What's changing for your sitehostingprocentral.comnews
- FunnelKit Trustpilot reviews (4.8, 182 reviews)trustpilot.comreview
review
- WagePirate FunnelKit reviewwagepirate.comreview
- WP Marmite FunnelKit reviewwpmarmite.comreview