Markup
Depends
Confidence: Medium
Buy if you're a designer, freelancer, or agency needing simple visual feedback on sites, PDFs, and images.
New check
Comparison
Markup vs Pastel
Markup and Pastel both land on Depends.
Pastel
Depends
Confidence: Medium
Buy if you're a designer, developer, or agency that needs clients commenting directly on live websites.
| Compare | ||
|---|---|---|
| Verdict | Depends | Depends |
| Best for | Web design agencies | Design agencies gathering client feedback |
| Who it's not for | Developers wanting code-level review . GitHub comments already do this | Solo devs . screenshots and comments do this free |
| Privacy | No known public vulnerabilities found in the sources reviewed.³ | No known public vulnerabilities found in the sources reviewed. |
| Support quality | No support evidence in sources | No evidence found |
| Public sentiment | Reviewers praise MarkUp as an intuitive way to leave feedback on digital content, though 2026 price increases pushed some users toward alternatives.⁵ | Independent reviewers describe Pastel as a simple, fast way to collect visual feedback on live websites, though coverage is dated.16 |
| Biggest gotcha | 2026 price increase caused public user churn to cheaper tools10 | Homepage shows no public pricing; one comparison cites $40/month . confirm current tiers before buying |
Pick Markup when
- Web design agencies
- Freelancers collecting client feedback
- Teams reviewing PDFs and images
- Marketing teams approving content
When Markup is not a fit
- Developers wanting code-level review . GitHub comments already do this
- Price-sensitive buyers . the 2026 hike drove users to cheaper tools
- Solo users with one-off feedback needs . screenshots and shared docs suffice
- Large orgs needing enterprise governance beyond a feedback tool
Pick Pastel when
- Design agencies gathering client feedback
- Freelance web designers
- Marketing teams approving pages and emails
When Pastel is not a fit
- Solo devs . screenshots and comments do this free
- Small teams wanting feedback plus task management in one tool
- Buyers requiring public security documentation before purchase
- Teams needing bug-tracking or QA pipelines . it's annotation, not issue tracking
Sources
- MarkUp.io homepagemarkup.ioofficial
- MarkUp.io pricingmarkup.ioofficial
- MarkUp.io product security pagemarkup.iosecurity
- Trustpilot reviews of markup.iotrustpilot.comreview
- Markup Reviews on G2g2.comreview
review
- Markup Reviews on Capterracapterra.comreview
- MarkUp.io review . The Content Technologistcontent-technologist.comreview
review
- Best Markup.io Alternative After Price Increase (2026)studiomooregan.comnews
- Affordable Tools to Replace Markup.io's Free Planlaunchthedamnthing.comnews
- 8 Best Markup.io Alternatives in 2026webvizio.comnews
- The Best Alternative to Markup.io . Pastelusepastel.comnews
- Pastel homepageusepastel.comofficial
- Review Marketing Emails in Pastel (help docs)help.usepastel.comofficial
review