Power BIpowerbi.microsoft.comDependsConfidence: MediumBuy if you're a Microsoft shop with someone to own data modeling . Pro is $9.99/user/month.Read the full report
Pick Power BI whenMicrosoft 365 shopsAnalyst-led mid-size and large orgsEmbedded analytics in SaaS productsTeams already living in Excel and Azure
When Power BI is not a fitSmall teams wanting a couple of charts . spreadsheet winsNon-Microsoft companies avoiding ecosystem lock-inOrgs with no admin to govern report sharingAnyone without budget or staff for training and licensing admin