UpKeep
Depends
Confidence: Medium
Buy if you run a maintenance team that lives on mobile work orders and preventive schedules . G2 users rate it 4.5/5.
New check
Comparison
UpKeep vs Owler
UpKeep and Owler both land on Depends.
Owler
Depends
Confidence: Medium
Buy if you need ongoing competitor and funding alerts across many accounts . the free tier or $468/yr Pro handles that.
| Compare | ||
|---|---|---|
| Verdict | Depends | Depends |
| Best for | Maintenance teams needing mobile work orders | Sales teams tracking competitor moves |
| Who it's not for | Non-maintenance teams . it's a CMMS, not a general task tracker | Small teams wanting a simple contact list . use a CRM or spreadsheet |
| Privacy | Vendor claims ISO, HTTPS encryption, and SSO and runs a Trust Center; Trustpilot reviewers report a data breach. shows no security page.³ | No known public vulnerabilities found in the sources reviewed. |
| Support quality | Trustpilot 1.5/5 'Bad' across regions. | No support evidence in sources reviewed |
| Public sentiment | G2 reviewers rate UpKeep 4.5/5 across 1,113 reviews and praise usability, while Trustpilot reviewers rate it 1.5/5 citing a breach and support problems.¹ | Reviewers generally call Owler a useful competitive-intelligence tool, though comparisons consistently position it as lighter-weight than premium rivals.15 |
| Biggest gotcha | Trustpilot reviewers describe a data breach; request incident details and security docs before committing.³ | Pro is $468/yr annual; top Max tier pricing is not published . expect a sales call14 |
Pick UpKeep when
- Maintenance teams needing mobile work orders
- Facilities running preventive maintenance schedules
- Ops managers tracking assets across sites
- Technicians working from phones, not desks
When UpKeep is not a fit
- Non-maintenance teams . it's a CMMS, not a general task tracker
- Security-sensitive orgs unwilling to interrogate the reported breach
- Large enterprises needing ServiceNow-grade facility management
- Buyers who expect responsive support without testing it first
Pick Owler when
- Sales teams tracking competitor moves
- Monitoring funding rounds and alerts
- Lightweight competitive intelligence
- Clay and GTM data enrichment workflows
When Owler is not a fit
- Small teams wanting a simple contact list . use a CRM or spreadsheet
- Deep-CI enterprises . Owler is lightweight vs CB Insights or Crayon
- One-off company lookups . free tier or Google covers that
- Guess: Teams needing verified contact emails . Owler sells firmographics, not contacts
Sources
review
- UpKeep - Features, Reviews & Pricingsaasworthy.comreview
- UpKeep Maintenance Management Reviews (Trustpilot)trustpilot.comreview
review
- Maintenance Care vs. UpKeep Comparison (SourceForge)sourceforge.netreview
news
- UpKeep Security page (upkeep.org)upkeep.orgsecurity
- UpKeep Trust Centertrust.upkeep.comsecurity
- How secure is my data on UpKeep?help.onupkeep.comsecurity
- UpKeep API Referencedevelopers.onupkeep.comofficial
- Peerless Pump customer storyfacebook.comofficial
- Ask HN: Who is hiring? (UpKeep mobile-first)news.ycombinator.comnews
- Owler Pro checkout pageowler.comofficial
- Owler Pricing & Alternative (2026)elevatedsignal.comreview
- Owler Reviews 2026 . G2g2.comreview
- Owler Reviews . TrustRadiustrustradius.comreview