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Comparison

Variety vs Box Office Mojo

Variety

variety.com

Depends
Confidence: Medium

This is a Hollywood trade publication, not software . subscribe only if you work in film, TV, awards, or entertainment PR.

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Pick Variety when

  • Entertainment industry professionals
  • Awards-season trackers
  • Box office watchers
  • PR teams monitoring coverage

When Variety is not a fit

  • Anyone shopping for software . it is a news site
  • Teams wanting neutral film reviews . bias complaints are loud
  • Studios expecting coverage to follow their narrative . backlash risk is real

Sources

  1. Variety.com . official site and taglinevariety.com
    official
  2. Variety Customer Service / subscriptionsvariety.com
    official
  3. Variety product security pagevariety.com
    security
  4. Reddit: The Hollywood Reporter and Variety . Are they biased?reddit.com
    review
  5. Reddit: Variety faces backlash over Christy reportingreddit.com
    review
  6. Reddit: Variety 'hate campaign' threadreddit.com
    review
  7. NYT: Variety Is Sued Over a Bad Review (2010)archive.nytimes.com
    news
  8. IMDb News: Variety Hires Guy Lodge as Chief Film Criticimdb.com
    news
  9. Indeed: Working at Variety . Employee Reviewsindeed.com
    review
  10. Similarweb: variety.com competitorssimilarweb.com
    news