VERDICT
Should I use Amazon?
Not disclosed - amazon.in
Depends. Fine for everyday Indian shoppers who verify sellers, prices, and reviews before buying. Skip it if you want clean UX, ethical sourcing, or low-cost casual selling.
Confidence
Medium. Based on 15+ public sources; reviewed as a consumer marketplace, not enterprise software. Many source snippets were truncated.
Ratings
Pricing
Free
Guest shopping
ModelNot disclosed
Monthly feesNot disclosed
HardwareNot disclosed
Free tierYes
Prime membershipPaid annual fee
Pro seller plan$39.99/month
Best for
- Bargain hunters wanting huge selection
- Prime members needing fast India delivery
- Small sellers wanting marketplace reach
- Price trackers comfortable cross-checking deals
Not for
- Shoppers trusting ratings blindly — fake reviews are documented
- Ethics- and privacy-conscious buyers
- Casual sellers avoiding monthly fees
- Anyone expecting boutique curation or clean UX
Gotchas - check before you buy
high
Fake and paid reviews inflate ratings; check low-star reviews and independent tests.
high
FTC action covers Prime enrollment and refunds; watch auto-renewal and cancellation friction.
medium
Dynamic pricing moves prices constantly; track history with camelcamelcamel before buying.
medium
Account-takeover scams are common; beware phishing texts and enable extra sign-in security.
Pros and cons
Pros
- Enormous selection across nearly every product category
- Prime bundles fast delivery with streaming perks
- 24/7 customer service with phone and chat options
- Amazon Pay for Business praised by business users
- Marketplace lending and funding options for sellers
Cons
- Long-time users say the shopping experience has degraded
- Fake reviews are widespread enough to need spotter guides
- FTC action over Prime enrollment and refunds
- Incorrect unit pricing reported affecting purchases
- Sellers report pricing mistakes crippling their business
Sources & method
official x4review x4security x2news x3
- Mass account-takeover warnings, Forbes flagged attack methods affecting what it calls 300 million customers; McAfee publishes hacked-account response guidance.
- Scammers taking over accounts, Consumer reports and Reddit threads describe hijacked accounts; Amazon publishes official guidance on identifying scams.
Key stats
Value for money: 3/5
Rating
Free
Starting price
13
Sources
Analyzed
- Value for money: 3/5. Competitive prices, but dynamic pricing and unit-price errors reported
- Ease of use: 2/5. Long-time users increasingly call the experience cluttered and terrible
- Feature depth: 5/5. Marketplace, Prime, Pay, seller lending: unmatched breadth
- Support quality: 2/5. 24/7 contact exists; FTC action flags cancellation friction
- Security posture: 3/5. No confirmed breach; scams and account takeovers persist
- 49,311 Trustpilot reviews for amazon.com
- $39.99/mo Pro seller plan US professional selling plan
- 300M Attack-warning scale customers named in 2026 attack warning
- Yes Free to shop Prime is optional, paid
Pricing
Guest shopping
Free
- No membership needed
- Pay per order
Prime membership
Paid annual fee
- Fast delivery
- Streaming perks
Pro seller plan
$39.99/month
- Commercial listing
- Referral fees per sale
Security
No confirmed breach in reviewed sources; account-takeover scams and phishing are the recurring risks; amazon.in shows no security page.
- Mass account-takeover warningsForbes flagged attack methods affecting what it calls 300 million customers; McAfee publishes hacked-account response guidance.⁵
- Scammers taking over accountsConsumer reports and Reddit threads describe hijacked accounts; Amazon publishes official guidance on identifying scams.⁶
What users say
Opinions split: the selection draws loyal users, but usability complaints, fake-review concerns, and scam reports are common across Trustpilot and Reddit.
“Amazon is absolutely terrible to use now”
“Is Amazon really that bad, or is Reddit heavily skewed?”
“Good alternatives to amazon?”
Alternatives
Compare Amazon with each alternative.
eBay
Amazon's largest marketplace rival; better for used and collectibles.
Amazon vs eBayWalmart
Big-box rival; strong grocery, pickup, and price matching.
Flipkart
Guess: leading Indian marketplace rival to amazon.in.
Amazon vs Flipkart
Ethical and indie shops
Curated lists of smaller, values-aligned retailers by category.
Amazon vs Ethical and indie shops
Full analysis
Based on 15+ public sources; reviewed as a consumer marketplace, not enterprise software. Many source snippets were truncated.
Huge selection and fast delivery, but fake reviews, scams, and FTC-flagged Prime practices mean shop carefully.
Methodology
Based on 15+ public sources; reviewed as a consumer marketplace, not enterprise software. Many source snippets were truncated.
Sources
- Trustpilot reviews of amazon.comtrustpilot.comreview
- review
- news
- FTC — Amazon Refundsftc.govnews
- Forbes — New Amazon Attack Warningsforbes.comsecurity
- McAfee — Is Your Amazon Account Hackedmcafee.comsecurity
- Amazon.in Security pageamazon.inofficial
- Amazon selling feessell.amazon.comofficial
- Amazon Prime membership feeamazon.comofficial
- camelcamelcamel price trackercamelcamelcamel.comofficial
- review
- Justia — incorrect price per unit complaintanswers.justia.comnews
- Seller Central — pricing mistake threadsellercentral.amazon.comreview
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