Budget weekly grocery shops Big-basket online deliveries One-stop family shopping incl. George clothing

Shoppers wanting premium fresh produce Anyone needing reliable customer service People burned by till/online charging errors Buyers wanting organic or specialist ranges

Asda Review

Depends

Should I use Asda?

UK value supermarket — groceries, George clothing, online delivery - asda.com

Analyzed September 20, 2026 · 1 month ago

Buy if you want cheap weekly groceries and will check your receipts. Skip it if you expect premium fresh produce or smooth customer service.

Confidence

Medium. Based on 30+ public sources. ASDA-Soft CVE-2026-1361 excluded — it concerns Delta Electronics industrial software, not Asda the supermarket.

Ratings

Value for money
Ease of use
Feature depth
Support quality
Security posture

Pricing

Not disclosed

ModelNot disclosed

Monthly feesNot disclosed

HardwareNot disclosed

Best for

Budget weekly grocery shops
Big-basket online deliveries
One-stop family shopping incl. George clothing

Not for

Shoppers wanting premium fresh produce
Anyone needing reliable customer service
People burned by till/online charging errors
Buyers wanting organic or specialist ranges

Gotchas - check before you buy

high

Customers report being charged incorrectly in-store and online; check receipts carefully.

medium

Price display discrepancies investigated; shelf labels may not match till.

medium

Online order and delivery complaints feature heavily in Trustpilot reviews.

medium

Colleague reports of understaffing at some stores may affect service and stock.

Pros

Cheap prices keep loyal shoppers returning for years
150,000+ colleagues; one of the UK's biggest grocers
Price Match and Rollback deals across categories
Scan & Go app deployed across stores

Cons

Fresh produce quality repeatedly criticised by shoppers
Charging errors and pricing 'mess' complaints in 2026
Fined £640,000 for food safety breaches in 2025
Customer service gripes dominate Trustpilot reviews

Sources & method

Analyzed September 20, 2026 - 11 sources - Consumer site with a patched 2016 payment flaw and 2024 breach warnings; no critical CVEs for Asda itself (ASDA-Soft CVEs are unrelated Delta Electronics software).

official x3review x4security x2news x2

Payment details exposed by website bug, A flaw on the supermarket's website exposed online shopping payment details (2016, since reported fixed).
Breach warning after tech team job cuts, Reports in 2024 warned of a customer data breach risk following IT team reductions.

Key stats

Value for money: 4/5
Rating
Not disclosed
Starting price
11
Sources
September 20, 2026
Analyzed

Value for money: 4/5. Reddit users cite cheap prices for years
Ease of use: 3/5. App marketed 'groceries made easy'; mixed delivery feedback
Feature depth: 3/5. Delivery, Scan & Go, George range; standard grocer features
Support quality: 2/5. Charging errors and service complaints dominate reviews
Security posture: 2/5. 2016 payment flaw; 2024 breach warning after tech cuts

2,681 Reviews.io reviews collected on www.asda.com
1965 Founded Britain's value supermarket
150,000+ Colleagues per Asda company facts

Pricing

Not disclosed

Security

Consumer site with a patched 2016 payment flaw and 2024 breach warnings; no critical CVEs for Asda itself (ASDA-Soft CVEs are unrelated Delta Electronics software).

Payment details exposed by website bugA flaw on the supermarket's website exposed online shopping payment details (2016, since reported fixed).^⁸
Breach warning after tech team job cutsReports in 2024 warned of a customer data breach risk following IT team reductions.^⁹

What users say

Shoppers praise low prices but repeatedly flag fresh produce quality, charging errors, and poor service.

“I've shopped at ASDA for years, because it's chea...”

Reddit, r/asda

“Asda has by far the worst quality of fresh produc...”

Reddit, r/AskUK

“Been ordering online on the ASDA app for a while”

Trustpilot, groceries.asda.com

Alternatives

Compare Asda with each alternative.

Tesco
Bigger rival with stronger Clubcard deals and app
Asda vs Tesco
Sainsbury's
Similar prices, generally better perceived quality
Asda vs Sainsbury's
Aldi
Guess: cheaper basics, smaller branded range
Asda vs Aldi

Lidl
Guess: discount rival with strong fresh range
Asda vs Lidl

Full analysis

Based on 30+ public sources. ASDA-Soft CVE-2026-1361 excluded — it concerns Delta Electronics industrial software, not Asda the supermarket.

Budget UK grocer: cheap baskets win, but fresh quality, charging errors and support complaints are real. Depends.

Methodology

Based on 30+ public sources. ASDA-Soft CVE-2026-1361 excluded — it concerns Delta Electronics industrial software, not Asda the supermarket.

Read how a report is made.

Sources

Trustpilot reviews of Asda groceriestrustpilot.com
review
2,681 Reviews.io reviews of asda.comreviews.io
review
Honest opinions on Asda — Redditreddit.com
review
Why don't more people shop at Asda? — Redditreddit.com
review
Asda company factscorporate.asda.com
official
Asda offers, Rollback and Price Matchasda.com
official
Asda Scan & Go on Azure — Microsoft case studymicrosoft.com
official
Asda bug exposed payment details — BBCbbc.com
security
Asda data breach warning — The Grocerthegrocer.co.uk
security
Asda fined £640,000 for food safety breachespinsentmasons.com
news
Asda customers fume over charging 'mess' — Metrometro.co.uk
news

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Categories

Asda Review

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Best for

Not for

Gotchas - check before you buy

Pros

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Sources & method

Key stats

Pricing

Security

What users say

Alternatives

Tesco

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Aldi

Lidl

Methodology

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What to use instead

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Asda Review

Confidence

Ratings

Pricing

Best for

Not for

Gotchas - check before you buy

Pros and cons

Pros

Cons

Sources & method

Key stats

Pricing

Security

What users say

Alternatives

Tesco

Sainsbury's

Aldi

Lidl

Methodology

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