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By the Numbers Review

Depends

Should I use By the Numbers?

Shopify analytics: AI weekly briefings, RFM scoring, 38 reports — synced to Klaviyo, Meta, Google Ads. - bythenumbersapp.com

· 1 month ago

Buy if you run a growing Shopify store with real ad spend and email revenue — $19/mo to replace four dashboards is cheap. Skip if you're new, tiny, or satisfied with Shopify's built-in reports plus GA4.

Confidence

Medium. Based on ~14 public sources; no independent hands-on review found, so confidence is medium.

Ratings

  • Value for money
  • Ease of use
  • Feature depth
  • Support qualityNo support evidence in sources.
  • Security posture

Pricing

$0

Free

ModelNot disclosed
Monthly feesNot disclosed
HardwareNot disclosed
Free tierYes
PaidFrom $19/mo

Best for

  • Shopify stores juggling 4+ dashboards
  • Sellers on Klaviyo, Meta, Google Ads
  • $20K–$1M/month brands
  • Owners wanting weekly AI number briefings

Not for

  • Brand-new stores with no ad spend or repeat revenue
  • Anyone happy with Shopify built-ins plus GA4
  • Enterprise teams needing a custom BI warehouse
  • Non-Shopify stores — it is Shopify-only

Gotchas - check before you buy

medium

Free tier's feature limits aren't published; expect paywalls on the 38 reports.

medium

Full tier pricing isn't detailed in public sources; check the app listing before committing.

medium

Category-wide caution: a 2024 Shopify breach of 180,000 users came via a third-party app.

low

Reddit consensus: first-party Shopify data covers most needs — audit overlap before paying.

Pros and cons

Pros

  • 5.0/5 from 81 reviews on the Shopify App Store.
  • Free tier; paid starts at $19/mo to replace four tools.
  • 38 reports spanning sales, customers, products, and advertising.
  • Syncs segments to Klaviyo, Meta, and Google Ads.
  • Strong published security: AES-256, TLS 1.2+, OAuth, EU hosting, MFA.

Cons

  • Only 81 reviews; no large independent user base yet.
  • Reddit users say Shopify and GA4 already answer most questions.
  • Third-party coverage is directory listings, not hands-on reviews.
  • Crowded category: Polar Analytics and ThoughtMetric are common picks.

Sources & method

- 12 sources - No known vulnerabilities found in the sources reviewed. Vendor publishes strong controls: TLS 1.2+, AES-256, Shopify OAuth, SSO with hardware MFA, EU-managed cloud.

official x1review x8security x2news x1

Key stats

  • Value for money: 4/5

    Rating

  • $0

    Starting price

  • 12

    Sources

  • Analyzed

  • Value for money: 4/5. Paid tier from $19/mo; freemium entry.
  • Ease of use: 4/5. 5.0 rating plus emailed weekly briefings suggest low friction.
  • Feature depth: 5/5. 38 reports, RFM, cohorts, forecasting, pixel tracking, segment sync.
  • Support quality. No support evidence in sources.
  • Security posture: 5/5. TLS 1.2+, AES-256, SSO with hardware MFA, EU hosting.
  • 5.0/5 Shopify App Store rating 81 reviews
  • $19/mo Starting price Free tier listed
  • Yes Free tier Freemium per third-party directories
  • 38 Reports library Sales, customers, products, advertising

Pricing

Free

$0

  • Listed on pricing page
  • Feature limits not detailed in sources reviewed

Paid

From $19/mo

  • 38 reports, AI Monday briefing, RFM scoring
  • Segment sync to Klaviyo, Meta, Google Ads

Security

No known vulnerabilities found in the sources reviewed.

Vendor publishes strong controls: TLS 1.2+, AES-256, Shopify OAuth, SSO with hardware MFA, EU-managed cloud.

What users say

No in-depth independent user reviews found; the 5.0 score from 81 Shopify App Store reviews is strong but small, and Reddit threads point to Shopify plus GA4 or Polar Analytics for most needs.

“Most of that data can be found in Shopify and or Google Analytics 4. You can also talk with your customers to find out more about them.”
Reddit, r/shopify
“All good data right now comes 1P from Shopify - they control the tracking in the cart. This means the best source of data is Shopify itself”
Reddit, r/shopify
“An e-commerce attribution tool is great for shopify stores. Some good options are ThoughtMetric and Polar Analytics (depending on needs and…”
Reddit, r/ShopifyeCommerce
Full analysis

Based on ~14 public sources; no independent hands-on review found, so confidence is medium.

Well-rated $19/mo Shopify analytics. Worth it for ad-spending stores; overkill if built-in reports plus GA4 suffice.

Methodology

Based on ~14 public sources; no independent hands-on review found, so confidence is medium.

Read how a report is made.

Sources

  1. By the Numbers homepagebythenumbersapp.com
    official
  2. By the Numbers security pagebythenumbersapp.com
    security
  3. bythenumbersapp.com Review (2026): Pricing & Alternativesneura.market
    review
  4. Best Shopify Analytics Tools roundupblackbeltcommerce.com
    review
  5. Reddit: What do you use for advanced analytics?reddit.com
    review
  6. Reddit: How happy are you with Shopify Analytics?reddit.com
    review
  7. Reddit: What analytics tools are you using?reddit.com
    review
  8. Shopify breach tied to third-party app (180,000 users)cyberinsider.com
    security
  9. Polar Analytics raises $9M Series Atechcrunch.com
    news
  10. Polar Analytics Shopify analytics guidepolaranalytics.com
    review
  11. ReportGenix AI Analytics app listingapps.shopify.com
    review
  12. BeProfit profit analytics overviewonrampfunds.com
    review

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