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Should I use KeywordTool?

Keyword research via autocomplete data from Google, YouTube, Instagram, Twitter, Pinterest and more - keywordtool.io

Depends. Buy the free tier if you want quick long-tail keyword ideas across Google, YouTube and Instagram. Skip it if you need reliable search volumes or a full SEO suite — users dispute its volume data and rivals do more for less.

Confidence

Medium. Based on 20+ public sources; no exact Pro pricing figures or aggregate review scores were available in the evidence.

Ratings

  • Value for money
  • Ease of use
  • Feature depth
  • Support qualityNo user support evidence found
  • Security postureNo findings; security page not surfaced

Pricing

$0

Free

ModelNot disclosed
Monthly feesNot disclosed
HardwareNot disclosed
Free tierYes
ProPaid (exact price not stated in evidence)
APIPaid

Best for

  • YouTube and Instagram creators mining long-tail ideas
  • Bloggers needing free keyword suggestions fast
  • PPC teams expanding seed lists across platforms
  • Developers needing a keyword API

Not for

  • Anyone needing accurate, dependable search volumes
  • Teams wanting rank tracking and backlinks in one suite
  • Enterprises requiring vendor security documentation
  • Budget buyers — cheaper alternatives deliver volumes

Gotchas - check before you buy

high

Volume reliability is disputed; verify against Keyword Planner before spending ad money

medium

Free version is a teaser: real search volumes require Pro

medium

Cheaper rivals (Keywords Everywhere, Mangools) frequently recommended as better value

low

Vendor identity scattered: legal name, HQ and revenue data conflict across sources

Pros and cons

Pros

  • Free keyword suggestions across Google, YouTube, Instagram, Twitter, Pinterest
  • Mines autocomplete, including Reddit, for long-tail keywords
  • Offers an API for programmatic keyword access
  • Published case studies with GroupM/IKEA and other agencies

Cons

  • Search volume accuracy frequently questioned by users
  • Free tier shows suggestions only; volumes are behind Pro paywall
  • Not a full SEO suite like Semrush or Ahrefs
  • Small vendor with conflicting HQ details across sources
  • Reviewers commonly recommend cheaper or broader alternatives

Sources & method

Analyzed 9/27/2026 - 11 sources - No known vulnerabilities found in the sources reviewed.

official x4review x5news x2

Key stats

  • Value for money: 3/5

    Rating

  • $0

    Starting price

  • 11

    Sources

  • Analyzed

  • Value for money: 3/5. Free tier useful; Pro value disputed vs rivals
  • Ease of use: 4/5. Simple autocomplete; free version works instantly
  • Feature depth: 3/5. Suggestions only; lacks suite features of rivals
  • Support quality. No user support evidence found
  • Security posture. No findings; security page not surfaced
  • $934.4K Est. annual revenue 2024 estimate, GetLatka
  • Yes Free tier Autocomplete suggestions; no search volumes
  • 5+ Platforms covered Google, YouTube, Instagram, Twitter, Pinterest via autocomplete
  • Key Tools / Essential App Vendor identity Legal names; HQ listed as Hong Kong and UAE in different sources

Pricing

Free

$0

  • Autocomplete keyword suggestions
  • No search volume data

Pro

Paid (exact price not stated in evidence)

  • Search volume metrics
  • Export and analysis features

API

Paid

  • Programmatic keyword access
  • Competitor analysis endpoints

Security

No known vulnerabilities found in the sources reviewed.

What users say

Users like the free multi-platform keyword suggestions but frequently question the Pro version's search-volume accuracy and value versus rivals.

“keywordtool.io keyword search volume reliable?”
Reddit, r/marketing
“The trends features is great”
Capterra review
“They're as safe as any”
Quora

Companies that use it

  • IKEA (with GroupM)11
  • GroupM11
  • Rizknows LLC
  • ReGo Marketing
Full analysis

Based on 20+ public sources; no exact Pro pricing figures or aggregate review scores were available in the evidence.

Solid free autocomplete for keyword ideas across platforms; Pro volume data is disputed — compare Keywords Everywhere first.

Methodology

Based on 20+ public sources; no exact Pro pricing figures or aggregate review scores were available in the evidence.

Sources

  1. Keyword Tool homepagekeywordtool.io
    official
  2. Keyword Tool Prokeywordtool.io
    official
  3. Keyword Tool APIkeywordtool.io
    official
  4. Keyword Tool Reviews — Trustpilottrustpilot.com
    review
  5. keywordtool.io keyword search volume reliable? — Reddit r/marketingreddit.com
    review
  6. Keyword Tool Reviews — Capterracapterra.com
    review
  7. Keywordtool.io vs Semrush deep-divelinkedin.com
    review
  8. Compare KeywordTool.io vs Keywords Everywherekeywordseverywhere.com
    review
  9. Keyword Tool revenue estimate — GetLatkagetlatka.com
    news
  10. Keyword Tool — Crunchbasecrunchbase.com
    news
  11. GroupM & IKEA YouTube SEO case studykeywordtool.io
    official

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