2.3/5
PissedConsumer rating
1.8K reviews
Report
Should I Use Kroger?
Depends
DependsFine as your convenient local supermarket for everyday in-store grocery runs.
Huge US grocer: fine for in-store runs, but overcharging findings, loyalty data sales, and breach history are real.
Confidence: Medium
~11M
Customers served
per Kroger's about page
63M
Loyalty member profiles
per Consumer Reports, 2025
2
Vendor breach notices
2021 Accellion, 2023 pharmacy vendor
Value for money
2
CR documented sale-item overcharging; pricing errors recur.
Feature depth
4
Pickup, delivery, pharmacy, own brands under one roof.
Support quality
2
2.3/5 across 1,800 complaint-heavy reviews.
Security posture
2
Two vendor breaches; loyalty data monetization flagged.
Pros
- Serves nearly 11 million customers across a huge US store network⁷
- Omnichannel: online ordering, pickup, delivery, and pharmacy in one place
- Standardized 'use by' date labels to cut household food waste
- Community Rewards donates annually to local nonprofits
Cons
Gotchas
- highLoyalty signup enables purchase tracking into secret shopper profiles; data reportedly sold.³
- highTwo third-party vendor breaches (2021 Accellion, 2023 pharmacy) exposed employee and customer data.⁶
- mediumWatch shelf labels vs register — pricing errors and sale overcharging repeatedly reported.²
- mediumDelivery availability is patchy; service pulled in some Florida markets in 2025.⁹
Best for
- Nearby in-store grocery runs
- One-stop pickup, delivery, and pharmacy
- Shoppers using Kroger-family banners (QFC, Food4Less)
Not for
- Privacy-conscious shoppers
- Deal hunters outside its store footprint
- Online grocery users in exited delivery markets
Security
Third-party vendor breaches hit Kroger in 2021 and 2023; a 2025 investigation flagged broad loyalty-data collection and sale.
- Accellion file-transfer breach (2021)Hack of Accellion software exposed files of Kroger associates and a limited number of customers.⁵
- Kroger Postal Prescription Services breach (2023)March 2023 data breach notice filed for Kroger's postal prescription service.⁶
- Loyalty data collection and sale (2025 investigation)Consumer Reports found purchase data on 63M loyalty members used for secret shopper profiles and reportedly sold.⁴
What users say
Online sentiment skews negative, dominated by pricing-error complaints and privacy concerns, despite Kroger's massive daily shopper base.
“So sick of Kroger pricing errors”
“Reasons I hate Kroger”
Alternatives
Compare Kroger with each alternative.
Walmart
Everyday low prices, nationwide footprint
Costco
Bulk value for families
Kroger vs CostcoAldi
Guess: cheaper own-label staples, smaller stores
Kroger vs AldiFull analysis
Based on ~20 public sources: consumer reviews, news investigations, breach notices, and Kroger's own pages. Kroger is a grocery retailer, not software, so fit is judged as a shopping choice.
Sources
- 1.8K Kroger Reviews @ PissedConsumerkroger.pissedconsumer.comreview
- Kroger Stores Overcharging Shoppers on Sale Items (Consumer Reports)consumerreports.orgnews
- CR Investigation: Loyalty Data Collection and Secret Shopper Profilesconsumerreports.orgnews
news
security
security
- About - The Kroger Co.thekrogerco.comofficial
news
- Losing Kroger delivery service in Florida? (ClickOrlando)clickorlando.comnews
review
- The Kroger Co. Reviews | Trustpilottrustpilot.comreview
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