shouldiuse.io

VERDICT

Should I use Sendy - Send Newsletters 100x cheaper via Amazon SES?

A self hosted newsletter application that lets you send trackable emails via Amazon Simple Email Service (SES) at 100x cheaper than other hosted solutions. - sendy.co

Depends. Buy if you send high volume, are technical, and want the cheapest possible sending costs. Skip if you can't run a server or want managed deliverability and vendor support.

Confidence

Medium. Based on ~20 public sources: vendor site, third-party guides, directories, and forum threads. No hard review ratings found.

Ratings

  • Value for money
  • Ease of use
  • Feature depth
  • Support quality
  • Security posture

Pricing

$69 one-time

Sendy license

ModelNot disclosed
Monthly feesNot disclosed
HardwareNot disclosed
Free tierNo
Amazon SES usage~$1.60 per 10,000 emails

Best for

  • High-volume newsletter senders
  • Technical teams comfortable self-hosting
  • Startups watching sending costs
  • Agencies white-labeling email

Not for

  • Non-technical marketers who can't run a server
  • Small lists — hosted tools beat the SES warming hassle
  • Anyone wanting managed deliverability and vendor support
  • Teams needing deep marketing automation beyond newsletters

Gotchas - check before you buy

high

Bouncing 30% of an unwarmed list triggers AWS SES reputation review

medium

Headline $69 hides hosting and upkeep; a managed alternative runs $10/month

medium

Third-party listings show mixed to negative recent support feedback

low

Nulled cracked copies circulate; download only from

Pros and cons

Pros

  • $69 one-time; no monthly fees tied to subscriber counts
  • Sending costs ~$1.60 per 10,000 emails via Amazon SES
  • Self-hosted: you own your data and can white-label
  • Supports Amazon SES plus other SMTP providers
  • Fast multi-threaded sending via SES

Cons

  • Self-hosted: you maintain the server, updates, and security
  • Recent support feedback reported mixed to negative
  • SES warming and reputation management are on you
  • No published security page

Sources & method

Analyzed 9/20/2026 - 10 sources - No known vulnerabilities found in the sources reviewed.

official x1review x8security x1

Key stats

  • Value for money: 5/5

    Rating

  • $69 one-time

    Starting price

  • 10

    Sources

  • Analyzed

  • Value for money: 5/5. $69 once; ~$1.60 per 10,000 sends
  • Ease of use: 2/5. Self-hosted PHP app; server setup and SES warming
  • Feature depth: 3/5. Guess: newsletter basics; lighter than hosted automation suites
  • Support quality: 2/5. Mixed to negative recent feedback reported
  • Security posture: 2/5. No security page; risk shifts to self-hosters
  • $69 One-time price License, no monthly fees
  • $1.60 / 10,000 Sending cost via Amazon SES
  • No Free tier Plus your own hosting costs
  • 2014 Launched Per InboxReads

Pricing

Sendy license

$69 one-time

  • Self-hosted newsletter app
  • Bring your own SES/SMTP account

Amazon SES usage

~$1.60 per 10,000 emails

  • Billed by AWS, not Sendy
  • No subscriber-count fees

Security

No known vulnerabilities found in the sources reviewed.

What users say

Users praise the rock-bottom sending economics, while support feedback is reportedly mixed to negative and self-hosting upkeep falls entirely on you.

“a great self hosted option that uses SES API. It's a one time fee and then your hosting”
Mail-in-a-Box community forum
“is a email platform I am considering using. My problem is this: I have a client that has an extensive”
Warrior Forum

Alternatives

Compare Sendy - Send Newsletters 100x cheaper via Amazon SES with each alternative.

Full analysis

Based on ~20 public sources: vendor site, third-party guides, directories, and forum threads. No hard review ratings found.

$69 once + ~$1.60/10k emails via SES — unbeatable economics, but you own the server, deliverability, and support pain.

Methodology

Based on ~20 public sources: vendor site, third-party guides, directories, and forum threads. No hard review ratings found.

Sources

  1. official
  2. security
  3. review
  4. review
  5. review
  6. review
  7. review
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