Appliancesonline vs Kogan

Appliancesonline lands on Worth it, and Kogan lands on Depends.

Appliancesonline

appliancesonline.com.au

Analyzed October 4, 2026

Worth it

Confidence: Medium

Buy if you're an Australian household replacing major appliances . price match, free old-appliance removal, and Canstar Blue recognition make it low-risk.

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Kogan

kogan.com

Analyzed October 2, 2026

Depends

Confidence: Medium

Buy if you're a price-first Australian shopper comfortable with self-serve support and some risk on own-brand gear.

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Appliancesonline versus Kogan
Compare	Appliancesonline	Kogan
Verdict	Worth it	Depends
Best for	Australian metro households	Price-first AU electronics shoppers
Who it's not for	Shoppers outside Australia and NZ	Anyone who might need a refund
Privacy	No known public vulnerabilities found in the sources reviewed.¹²	No known data breaches found; regulator fined Kogan $310,800 for Spam Act breaches covering 42 million emails.
Support quality	Award claims versus scam complaints: mixed	Refund refusals and slow service reported
Public sentiment	Feedback is polarised: Canstar Blue awards and service praise coexist with Reddit warning threads and 'scammer' reviews.^⁴	Sentiment splits: shoppers praise the prices but report refund fights, slow support, and uneven own-brand quality.¹³
Biggest gotcha	Price match is asterisked; exclusions and conditions sit in the fine print.^¹	Verify 'was' prices . ACCC fined Kogan $350,000 for misleading discount advertising

Pick Appliancesonline when

Australian metro households
Fridge and washing machine replacements
Price-match hunters
Buyers wanting old appliance hauled away

When Appliancesonline is not a fit

Shoppers outside Australia and NZ
Anyone who wants to inspect appliances in-store first
US/EU buyers . this is an AU/NZ retailer

Pick Kogan when

Price-first AU electronics shoppers
Kogan First members buying often
Prepaid mobile users (Kogan Mobile)
Bundling retail, telco and energy

When Kogan is not a fit

Anyone who might need a refund
Buyers of must-not-fail appliances
Shoppers who verify 'was' pricing
People averse to marketing email volume

Sources

Found it Cheaper? We Price Match!*appliancesonline.com.au
official
Free removal and recycling of old appliancesfacebook.com
official
Appliances Online AU Named Top Electronics Retailer . Canstar Blueappliancesonline.co.nz
news
Appliances Online Australia Reviews . Trustpilottrustpilot.com
review
Appliances Online reviews . ProductReview.com.auproductreview.com.au
review
Appliances Online Australia Reviews . Reviews.ioreviews.io
review
A warning about appliances online . Redditreddit.com
review
Appliances Online. Shady? . Redditreddit.com
review
How to pay with Zip at Appliances Onlinezip.co
official
How a simple typo cost one man $110,000 . Newstalk ZBnewstalkzb.co.nz
news
The Potentially Pricey Downside Of Buying Appliances Onlinetastingtable.com
news
Privacy Policy . Appliances Onlineappliancesonline.com.au
official
Trustpilot . Kogan.com.au reviewstrustpilot.com
review
Choice . The Kogan-brand products to avoidchoice.com.au
review
Reddit . Be wary of buying from Koganreddit.com
review
Reddit . Is Kogan.com legit?reddit.com
review