Authory
Depends
Confidence: Medium
Buy if you're a working writer or journalist who needs every byline automatically saved and one shareable portfolio link.
New check
Comparison
Authory vs Muck Rack
Authory and Muck Rack both land on Depends.
Muck Rack
Depends
Confidence: Medium
Buy if you run PR for a funded company or agency and pitch reporters weekly . it's the best-regarded media database in Reddit discussions.
| Compare | Authory | Muck Rack |
|---|---|---|
| Verdict | Depends | Depends |
| Best for | Freelance writers with many bylines | In-house PR teams at mid-size and large companies |
| Who it's not for | Anyone with fewer than ~10 clips . use a doc or one-page site | Solo founders sending a few pitches a month |
| Privacy | No known public vulnerabilities found in the sources reviewed.11 | No known public vulnerabilities found in the sources reviewed. |
| Support quality | No support evidence in sources | Capterra customer-service rating 4.0 |
| Public sentiment | Writer communities generally praise Authory's automatic archiving but frequently debate whether cheaper alternatives like Squarespace or Journoportfolio are enough.² | Users on Reddit rate Muck Rack the strongest but priciest media database, praising list-building while griping about cost and occasional irrelevant contacts.14 |
| Biggest gotcha | Pricing tiers and refund terms not visible in reviewed sources . confirm directly before subscribing⁹ | Vendr lists ~$13,000 average annual contract; expect quote-based sales, not self-serve pricing. |
Pick Authory when
- Freelance writers with many bylines
- Journalists facing paywalls and dead links
- B2B content marketers proving past work
- Authors building a permanent clip archive
When Authory is not a fit
- Anyone with fewer than ~10 clips . use a doc or one-page site
- Designers, developers, or visual professionals . it is text-byline focused
- Teams needing enterprise content ops . that is Contently or Muck Rack territory
- Buyers who want archival guarantees backed by a large, well-funded vendor
Pick Muck Rack when
- In-house PR teams at mid-size and large companies
- Comms agencies managing many client lists
- Teams replacing Cision
- Teams needing monitoring plus exec-ready reporting
When Muck Rack is not a fit
- Solo founders sending a few pitches a month
- Small startups without a dedicated comms budget
- Buyers wanting self-serve, transparent pricing
- Anyone needing only a small journalist contact list
Sources
review
- Authory Review & Tutorial for Freelance Writers . AllFreelanceWritingallfreelancewriting.comreview
- Authory Reviews . G2g2.comreview
review
- Authory Revenue 2025: $440K Est. ARR . GetLatkagetlatka.comnews
review
- I need advice . r/freelanceWritersreddit.comreview
- Authory vs Story Chief comparison . SpotSaaSspotsaas.comreview
official
- Authory product security pageauthory.comsecurity
- Portfolio Use Cases by Profession . Authoryauthory.comofficial
review
- Is Muck Rack pricing inconsistent?reddit.comreview