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Comparison

Groww vs Upstox

Groww and Upstox both land on Depends.

Groww

groww.app

Depends
Confidence: Medium

A reasonable pick for first-time Indian investors doing SIPs and occasional stock buys, given its simplicity and scale.

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Groww versus Upstox
CompareGrowwUpstox
VerdictDependsDepends
Best forFirst-time Indian investorsCost-sensitive active traders in India
Who it's not forActive F&O traders needing advanced toolsAnyone who might need responsive customer support
PrivacyBug bounty, named CISO, and published security practices . but a 2026 auth-bypass CVE exists in the Android app; unverified breach claims circulate on social media.⁸Major April 2021 data breach disclosed; now runs a bug bounty program and public trust-and-security page.
Support qualityTrustpilot reviews call service poorSEBI referrals, horror threads, negative Trustpilot
Public sentimentUsers like the simplicity but frequently complain about fees, trading glitches, and poor service.¹Long-term users accept the pricing and app, but Reddit and Trustpilot repeatedly flag bad support, new AMC fees, and difficult account closure.11
Biggest gotchaReddit threads allege undisclosed fees; verify the full charge breakdown before trading³Account maintenance charges introduced/raised; users report surprise fees on existing accounts13

Pick Groww when

  • First-time Indian investors
  • Direct mutual fund / SIP investors
  • Occasional delivery-equity buyers
  • Mobile-first users

When Groww is not a fit

  • Active F&O traders needing advanced tools
  • Anyone outside India (PAN/KYC required)
  • Users who need responsive customer support
  • Traders unwilling to accept app-level security risk

Pick Upstox when

  • Cost-sensitive active traders in India
  • Beginners wanting stocks, MFs, IPOs in one app
  • Chart-focused intraday traders

When Upstox is not a fit

  • Anyone who might need responsive customer support
  • Idle or small account holders hit by AMC fees
  • Non-India users . the broker is India-focused
  • Users unwilling to accept its 2021 data breach history

Sources

  1. Trustpilot reviews of groww.intrustpilot.com
    review
  2. Groww hidden fees is off the limits now . Redditreddit.com
    review
  3. Groww's Pricing Scam . hidden brokerage fees . Redditreddit.com
    review
  4. Switching from Groww to Zerodha . Redditreddit.com
    review
  5. Groww on Google Playplay.google.com
    official
  6. Groww Careers (1.3Cr+ investors)groww.in
    official
  7. Groww Brokerage Charges & Pricinggroww.in
    official
  8. CVE-2026-12065: Groww App Auth Bypasssentinelone.com
    security
  9. Groww Bug Bounty Programbugbase.ai
    security
  10. Groww Raises $251 million Series Egroww.in
    news
  11. Upstox customer service reviews on Trustpilottrustpilot.com
    review
  12. Reddit: Upstox told me to 'go to SEBI' when I asked to close my accountreddit.com
    review
  13. Reddit: HIGH Upstox AMCreddit.com
    review
  14. Reddit: Thinking of leaving Upstox after horrible supportreddit.com
    review
  15. Reddit: Upstox charging ₹20 per orderreddit.com
    review
  16. Upstox Brokerage Charges (official)upstox.com
    official