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Comparison

Keyhole vs Cision

Keyhole and Cision both land on Depends.

Keyhole

Depends
Confidence: Medium

Buy if you're an agency or marketing team that needs combined social listening, hashtag, and competitor tracking . it holds 4.3/5 on G2 with responsive support.

Cision

Depends
Confidence: Medium

Buy if you're a large comms or PR team that wants media database, monitoring, and newswire under one contract.

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Keyhole versus Cision
CompareKeyholeCision
VerdictDependsDepends
Best forAgencies managing client social accountsEnterprise comms teams
Who it's not forSolo creators watching a few hashtags . overkillSolo founders doing occasional outreach
PrivacyNo known public vulnerabilities found in the sources reviewed.⁷No known public vulnerabilities found in the sources reviewed.
Support qualityTrustpilot users call staff communicativeNo usable evidence in sources
Public sentimentA small base of 70 G2 reviews rates Keyhole 4.3/5, with support responsiveness the standout positive.¹Users credit Cision with depth and monitoring strength but repeatedly gripe about price, opaque quoting, and contact data quality.13
Biggest gotchaStarting plan ~$99/mo; real cost scales with profiles, keywords, and users . verify limits before signing.⁴Reported ~$7,000 starting cost; custom quotes hide the real total

Pick Keyhole when

  • Agencies managing client social accounts
  • Hashtag and competitor tracking teams
  • PR teams wanting listening plus intelligence

When Keyhole is not a fit

  • Solo creators watching a few hashtags . overkill
  • Small teams needing only a simple mentions feed
  • Buyers requiring published security or compliance docs

Pick Cision when

  • Enterprise comms teams
  • PR agencies running large media lists
  • Brands wanting monitoring + newswire combined

When Cision is not a fit

  • Solo founders doing occasional outreach
  • Startups without a real PR budget
  • Small teams needing a simple media list
  • Anyone wanting transparent, self-serve pricing

Sources

  1. review
  2. review
  3. review
  4. news
  5. news
  6. official
  7. security
  8. news
  9. news
  10. news
  11. Keyhole Customer Storiesstories.keyhole.co
    official
  12. news
  13. review
  14. review
  15. review
  16. review