Keyhole
Depends
Confidence: Medium
Buy if you're an agency or marketing team that needs combined social listening, hashtag, and competitor tracking . it holds 4.3/5 on G2 with responsive support.
New check
Comparison
Keyhole and Cision both land on Depends.
Buy if you're an agency or marketing team that needs combined social listening, hashtag, and competitor tracking . it holds 4.3/5 on G2 with responsive support.
Buy if you're a large comms or PR team that wants media database, monitoring, and newswire under one contract.
| Compare | ||
|---|---|---|
| Verdict | Depends | Depends |
| Best for | Agencies managing client social accounts | Enterprise comms teams |
| Who it's not for | Solo creators watching a few hashtags . overkill | Solo founders doing occasional outreach |
| Privacy | No known public vulnerabilities found in the sources reviewed.⁷ | No known public vulnerabilities found in the sources reviewed. |
| Support quality | Trustpilot users call staff communicative | No usable evidence in sources |
| Public sentiment | A small base of 70 G2 reviews rates Keyhole 4.3/5, with support responsiveness the standout positive.¹ | Users credit Cision with depth and monitoring strength but repeatedly gripe about price, opaque quoting, and contact data quality.13 |
| Biggest gotcha | Starting plan ~$99/mo; real cost scales with profiles, keywords, and users . verify limits before signing.⁴ | Reported ~$7,000 starting cost; custom quotes hide the real total |