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VERDICT

Should I use Afi?

Intelligent & Resilient Data Protection for the Cloud - afi.ai

Depends. Buy if you run Microsoft 365 or Google Workspace at scale and want third-party tenant backup, ideally through an MSP. Skip it if you're a tiny team or need endpoint/server backup — native retention or NinjaOne fits better.

Confidence

Medium. Based on ~14 usable public sources; most 'AFI' search results were unrelated (band, film institute, Air Force, WordPress plugin, insurers).

Ratings

  • Value for money
  • Ease of useNo usable evidence in sources reviewed
  • Feature depth
  • Support qualityNo usable evidence in sources reviewed
  • Security posture

Pricing

Per-user subscription

Not published in reviewed sources

ModelNot disclosed
Monthly feesNot disclosed
HardwareNot disclosed
Free tierNo

Best for

  • Microsoft 365 & Google Workspace shops
  • MSPs reselling managed backup
  • Mid-market IT needing tenant-wide backup
  • Teams wanting AI-assisted data governance

Not for

  • Solo users and tiny teams — native retention is cheaper
  • Anyone needing endpoint/server/VM backup, not just SaaS
  • Buyers demanding self-hosted or on-prem control
  • Teams wanting published self-serve pricing

Gotchas - check before you buy

medium

G2 lists no permanent free plan — trial only, expect sales contact

medium

MSP resale runs $10–12/user/month; expect markup over list

Pros and cons

Pros

  • Covers both Microsoft 365 and Google Workspace tenant backup
  • Named among top 10 SaaS application backup solutions
  • 63 G2 reviews signal an established, actively reviewed vendor
  • Publishes security documentation and an UpGuard rating
  • MSP partner portal supports multi-customer management

Cons

  • No permanent free plan, per G2
  • List prices not visible in sources; quote-based buying
  • Backup-only scope versus NinjaOne's broader endpoint coverage
  • 'AFI' name collides with band, insurer, WordPress plugin — confusing research

Sources & method

Analyzed 9/30/2026 - 15 sources - No known vulnerabilities found in the sources reviewed.

official x4review x7security x3news x1

Key stats

  • Value for money: 3/5

    Rating

  • Not published in reviewed sources

    Starting price

  • 15

    Sources

  • Analyzed

  • Value for money: 3/5. MSPs call pricing 'alright'; no published list prices
  • Ease of use. No usable evidence in sources reviewed
  • Feature depth: 4/5. Top-10 SaaS backup list; AI-assisted governance
  • Support quality. No usable evidence in sources reviewed
  • Security posture: 4/5. Published security docs; no public CVEs found
  • 63 G2 reviews Afi Software seller profile
  • 10,000s Customers Company claim on homepage
  • $10–12/user/mo Street price via MSPs Reddit r/msp resellers
  • No Free tier G2 pricing listing

Pricing

Per-user subscription

Not published in reviewed sources

  • Microsoft 365 + Google Workspace backup
  • Sold direct and via MSP/reseller channel

Security

No known vulnerabilities found in the sources reviewed.

What users say

Reddit MSPs and G2/Capterra reviewers describe Afi as stable, reasonably priced SaaS backup across 60-plus reviews.

“I charge $10-12u/m”
Reddit, r/msp
“Afi.ai price is alright”
Reddit, r/SmallMSP
“AFI is a stable solution”
Capterra (CA review)

Alternatives

Compare Afi with each alternative.

  • Guess: Microsoft 365 retention / Google Vault

    Guess: native retention tools may suffice for small tenants

Full analysis

Based on ~14 usable public sources; most 'AFI' search results were unrelated (band, film institute, Air Force, WordPress plugin, insurers).

Solid SaaS backup for Microsoft 365/Google Workspace at scale; overkill for tiny teams — compare NinjaOne, SpinBackup, native retention.

Methodology

Based on ~14 usable public sources; most 'AFI' search results were unrelated (band, film institute, Air Force, WordPress plugin, insurers).

Sources

  1. official
  2. official
  3. security
  4. review
  5. review
  6. review
  7. review
  8. review
  9. review
  10. official
  11. official
  12. news
  13. security
  14. review
  15. security

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