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Brand24 Review

Depends

Should I use Brand24?

Get instant access to mentions & insights across social media, news, blogs, videos, forums, podcasts, reviews, and more. - brand24.com

· 1 month ago

Buy if you're a marketing, PR, or security team needing broad mention monitoring under $250/mo. Skip if you want publishing/engagement, a free plan, or enterprise-grade analytics.

Confidence

Medium. Based on 30+ public sources; snippets were truncated and pricing conflicted across sources.

Ratings

  • Value for money
  • Ease of use
  • Feature depth
  • Support quality
  • Security posture

Pricing

Individual (entry)

$199/mo annual ($249 monthly)

ModelNot disclosed
Monthly feesNot disclosed
HardwareNot disclosed

Best for

  • Mid-market marketing teams tracking mentions
  • PR and crisis monitoring
  • Reddit and forum-heavy brands
  • Security teams watching chatter

Not for

  • Solo founders — free Google Alerts will do
  • Enterprises needing deep analytics — Brandwatch territory
  • Teams wanting publishing and engagement in the same tool
  • Budget buyers expecting a permanent free plan

Gotchas - check before you buy

medium

Published entry prices conflict: $99 (TrustRadius) vs $199 (G2, Capterra). Verify current pricing before budgeting.

medium

Monthly billing costs more: $249 vs $199 annual. Budget for a yearly commitment.

medium

Sparse public security documentation in sources reviewed; 2FA confirmed only via company blog.

low

Free trial confirmed, but a permanent free plan is unconfirmed; third-party 'free' listings conflict.

Pros and cons

Pros

  • Tracks 25M+ sources across social, news, blogs, videos, forums, podcasts, reviews
  • Budget-friendly vs Brandwatch for comparable core monitoring
  • Praised as reliable and easy to use by reviewers
  • Strong Reddit and forum monitoring, used by security teams
  • Two-factor authentication added October 2025

Cons

  • Not a low-cost tool; entry price now $199/mo
  • Monitoring-first; lighter on engagement than full suites like Sprout

Sources & method

- 16 sources - No known vulnerabilities found in the sources reviewed.

official x3review x8security x2news x3

Key stats

  • Value for money: 3/5

    Rating

  • $199/mo annual ($249 monthly)

    Starting price

  • 16

    Sources

  • Analyzed

  • Value for money: 3/5. Budget vs Brandwatch, but entry price now $199
  • Ease of use: 4/5. Described as reliable and easy to use
  • Feature depth: 4/5. 25M+ sources, AI features, wide coverage
  • Support quality: 4/5. Support scored 9.5 in comparison reviews
  • Security posture: 3/5. 2FA added 2025; sparse public security docs
  • 4/5 Trustpilot rating Customer reviews
  • $199/mo Starting price Billed annually ($249 monthly)
  • 2011 Founded Wrocław, Poland
  • 25M+ Sources monitored Company-stated coverage

Pricing

Individual (entry)

$199/mo annual ($249 monthly)

  • Mention monitoring across social, news, blogs, podcasts, reviews
  • Four paid plans; top tier runs $1,499+/mo

Security

No known vulnerabilities found in the sources reviewed.

What users say

Users consistently praise Brand24's coverage and reliability and call it a top listening tool, though some note it leans monitoring-first and isn't cheap.

“Brand24 goes more in the monitoring direction.”
Reddit, r/sociallistening
“Brand24 is the best Social Listening Tool. BUT...”
Reddit, r/SideProject
“Users consistently praise Brand24”
G2 reviews

Companies that use it

  • XTB⁸
  • ClickMeeting
Full analysis

Based on 30+ public sources; snippets were truncated and pricing conflicted across sources.

Widely adopted monitoring from ~$199/mo — great for mid-market teams, overkill for tiny budgets, lighter than Brandwatch.

Methodology

Based on 30+ public sources; snippets were truncated and pricing conflicted across sources.

Read how a report is made.

Sources

  1. official
  2. official
  3. official
  4. review
  5. review
  6. review
  7. review
  8. review
  9. review
  10. news
  11. review
  12. review
  13. news
  14. news
  15. security
  16. security

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