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VERDICT

Care Opinion Review

Depends

Should I use Care Opinion?

Not disclosed - careopinion.org.uk

· 14 hours ago

Patients should use it — it's free, independent, and embedded across the NHS. Health and care organisations should subscribe only if they will commit staff to responding publicly; non-healthcare businesses should skip it.

Confidence

Medium. Based on 30+ public sources; subscription pricing and security details are not publicly published.

Ratings

  • Value for moneyNo public pricing to judge
  • Ease of useNo direct usability evidence
  • Feature depth
  • Support qualityNo support-quality evidence
  • Security posture

Pricing

Not published

Organisation subscription

ModelNot disclosed
Monthly feesNot disclosed
HardwareNot disclosed
Free tierYes

Best for

  • NHS trusts and health boards
  • Care homes and community providers
  • Patient experience teams wanting public dialogue
  • Councils and charities in health/care

Not for

  • Small clinics wanting cheap surveys
  • Any business outside health or care
  • Buyers wanting star ratings and dashboards
  • Teams wanting self-serve pricing or SLAs

Gotchas - check before you buy

medium

Subscription is sales-led; no self-serve pricing or checkout

medium

Not a formal complaints channel; complaints route elsewhere by policy

medium

Stories and your responses are public; expect ongoing reputation work

low

Stories are moderated, not verified; expect unverifiable anonymous accounts

Pros and cons

Pros

  • Independent non-profit, not run by government or providers
  • Patients can post feedback anonymously
  • Listed on the UK Government G-Cloud digital marketplace
  • Widely adopted across NHS organisations in Scotland and beyond
  • Research suggests it may help reduce formal complaints

Cons

  • No public pricing; organisation subscription costs undisclosed
  • Impact depends on staff responding; studies show uneven response practices
  • Health and care services only; no use outside the sector
  • No dedicated public security page surfaced in sources reviewed

Sources & method

- 10 sources - No known vulnerabilities found in the sources reviewed.

official x5review x1security x1news x3

Key stats

  • Feature depth: 3/5

    Rating

  • Not published

    Starting price

  • 10

    Sources

  • Analyzed

  • Value for money. No public pricing to judge
  • Ease of use. No direct usability evidence
  • Feature depth: 3/5. Stories, moderation, org response tools; no ratings metrics
  • Support quality. No support-quality evidence
  • Security posture: 3/5. G-Cloud listed, no known vulns, but no security page
  • Free Patient cost anonymous posting
  • 2005 Founded as Patient Opinion
  • $259.9K Funding raised per Crunchbase
  • UK, IE, AU, CA Countries separate national sites

Pricing

Organisation subscription

Not published

  • Respond to patient stories publicly
  • Supports multi-service organisations

Security

No known vulnerabilities found in the sources reviewed.

What users say

Evidence is mostly NHS adoption announcements and academic studies; the 'reviews' on the site are patient opinions about care services, not about the platform itself.

Companies that use it

  • NHS Grampian⁹
  • NHS Highland⁴
  • NHS Lothian⁵
  • NHS Greater Glasgow & Clyde
  • East Ayrshire Council10
Full analysis

Based on 30+ public sources; subscription pricing and security details are not publicly published.

Free for patients to flag UK health/care feedback; orgs subscribe behind unpublished pricing. Wrong tool for non-healthcare buyers.

Methodology

Based on 30+ public sources; subscription pricing and security details are not publicly published.

Read how a report is made.

Sources

  1. Care Opinion - Wikipediaen.wikipedia.org
    news
  2. Care Opinion Platform - G-Cloud listingapplytosupply.digitalmarketplace.service.gov.uk
    official
  3. Benefits of a Care Opinion Subscription - DSS Engageengage.dss.gov.au
    official
  4. Care Opinion - NHS Highlandnhshighland.scot.nhs.uk
    official
  5. Care Opinion - NHS Lothiannhslothian.scot
    official
  6. Does Care Opinion help reduce formal complaints?careopinion.org.uk
    official
  7. How do healthcare staff respond to patient experience feedback online?researchgate.net
    review
  8. Care Opinion - security pagecareopinion.org.uk
    security
  9. NHS Grampian Feedback Friday postfacebook.com
    news
  10. East Ayrshire feedback platform launchnewsroom.east-ayrshire.gov.uk
    news

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