VERDICT
Chat-based mobile payroll for small businesses, powered by ADP - rollbyadp.com
Worth it. Buy if you run a US micro-business or solo operation and want payroll handled by texting an app. Skip it if you're outside the US, want desktop workflows, or need fuller HR features.
Medium. Based on 14 public sources; strong pricing and positioning evidence, thin on detailed user complaints.
$39/month
Unlimited Payroll
medium
Headline price is $39/month, but third-party sources cite $5 per worker on top — confirm your real total.
medium
The product's own /security page currently returns 'Page not found' — security documentation is thin.
low
Launch pricing was $17/month plus $5 per employee; pricing has risen since, so verify current terms.
low
H&R Block resells Roll under its own brand — you may meet this product rebranded elsewhere.
Value for money: 4/5
Rating
$39/month
Starting price
14
Sources
Analyzed
$39/month
No known vulnerabilities found in the sources reviewed.
Users and reviewers rate Roll 4.8/5 on G2 and consistently call it a strong fit for micro-businesses and solopreneurs.
“Roll by ADP is a strong fit for micro-businesses and solopreneurs”
“Roll is phenomenal because of how relatable and fast it”
“Sounds like they are reselling the rollbyadp.com service.”
Compare Roll by ADP with each alternative.
Full-service payroll for growing small teams
Roll by ADP vs GustoPayroll bundled with your accounting
Same company's deeper small-business payroll product
Based on 14 public sources; strong pricing and positioning evidence, thin on detailed user complaints.
Chat-based payroll that's great for US micro-businesses; mobile-only, US-only, and per-worker fees add up.
Based on 14 public sources; strong pricing and positioning evidence, thin on detailed user complaints.
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