3.9/5
G2 rating
54 reviews
Report
Should I Use Sellfy?
Create your own online store with a clean checkout and zero transaction fees. Sell anything you make directly to your audience. No coding required.
Depends
DependsBuy if you're a solo creator selling digital downloads or simple merch to an existing audience.
Solid for solo creators selling digital downloads cheaply; limiting for anyone needing a full store's flexibility.
Confidence: Medium
$22/mo
Starting price
0% transaction fees
Yes
Free tier
Free online store to start
75K+
Users
creators and businesses
Value for money
4
0% transaction fees, flat predictable pricing
Ease of use
5
Reviewers repeatedly call it the easiest builder
Feature depth
3
Focused feature set; less depth than rivals
Security posture
4
HackerOne bug bounty, 2FA, public security page
Pros
Cons
Gotchas
- mediumPlan changes angered long-time users; re-read current plan limits before committing annually⁵
- mediumStarter plan carries usage caps — verify exactly what they limit before upgrading10
- mediumLonger billing periods unlock lower rates; monthly billing costs noticeably more11
- lowList prices routinely discounted 50% via promo codes; never pay full list
Best for
- Solo creators selling digital downloads
- Sellers with an existing audience
- Print-on-demand side hustles
- Non-technical store builders
Not for
- Established retailers needing deep customization
- Large catalogs or complex inventory operations
- Anyone wanting Shopify's app ecosystem
- High-volume sellers outgrowing flat plan caps
Pricing
Free
$0
- Create a free online store
Starter
$22/mo
- 0% transaction fees
- Digital downloads + physical products
- Entry-level usage caps
Business/Pro
$29–$79/mo
- Higher limits
- Built-in marketing tools
Security
No known public vulnerabilities found in the sources reviewed.
What users say
Reviewers praise ease of use and flat fees, while a vocal minority of long-time users complains about plan changes.
“Yeah Sellfy is trash”
“What I prefer about Sellfy is its ease”
“Sellfy is the easiest, most predictable, flat-fee”
Alternatives
Compare Sellfy with each alternative.
Gumroad
No monthly fee; simple per-sale digital product sales
Sellfy vs GumroadPayhip
Free plan for digital downloads
Sellfy vs PayhipPodia
Strong Sellfy alternative for courses and memberships
Sellfy vs PodiaShopify
More power and apps; more complexity and cost
Sellfy vs ShopifyFull analysis
Based on ~20 public sources: G2, Trustpilot, Forbes, Reddit, official docs, and security pages.
Sources
official
- Sellfy — G2 rating and review countcheckthat.aireview
- Sellfy Reviews — Trustpilotca.trustpilot.comreview
review
review
- Sellfy Review — experte.comexperte.comreview
- Sellfy Review: The Good and The Bad — Ecommerce Platformsecommerce-platforms.comreview
- Sellfy Review — Forbes Advisorforbes.comreview
- Sellfy Pricing and Plans — Software Advicesoftwareadvice.comreview
- Sellfy Review (2024): Good for Print on Demand — Ecommerce Goldecommerce-gold.comreview
- Sellfy vs Shopify — LitExtensionlitextension.comreview
- Sellfy Print on Demand Review — Merch Titansmerchtitans.comreview
- Sellfy — HackerOne Response Policyhackerone.comsecurity
- Sellfy Security pagesellfy.comsecurity
- Two-factor authentication — Sellfy docsdocs.sellfy.comofficial
- How do customers get their digital product? — Sellfy docsdocs.sellfy.comofficial
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