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Lifetimely vs By the Numbers

Lifetimely and By the Numbers both land on Depends.

Lifetimely versus By the Numbers
CompareLifetimelyBy the Numbers
VerdictDependsDepends
Best forScaling DTC Shopify brandsShopify stores juggling 4+ dashboards
Who it's not forNew or hobby stores a spreadsheet coversBrand-new stores with no ad spend or repeat revenue
PrivacyNo known public vulnerabilities found in the sources reviewed.10No known public vulnerabilities found in the sources reviewed.14
Support qualityNo direct support evidence found.No support evidence in sources.
Public sentimentReviews and Reddit threads are broadly positive on Lifetimely's LTV and profit analytics, though some users see it as a mid-tier option versus heavier suites.²No in-depth independent user reviews found; the 5.0 score from 81 Shopify App Store reviews is strong but small, and Reddit threads point to Shopify plus GA4 or Polar Analytics for most needs.13
Biggest gotcha$49 entry plan likely gates the good cohort/LTV tools; budget closer to $149.Free tier's feature limits aren't published; expect paywalls on the 38 reports.13

Pick Lifetimely when

  • Scaling DTC Shopify brands
  • Beauty and supplement brands
  • Founders tracking LTV and CAC
  • Teams replacing spreadsheet profit models

When Lifetimely is not a fit

  • New or hobby stores a spreadsheet covers
  • Non-Shopify businesses . it's Shopify-plus-Amazon only
  • Stores needing just a monthly P&L . native reporting suffices
  • Teams unwilling to hit ~$149/mo for real cohort depth

Pick By the Numbers when

  • Shopify stores juggling 4+ dashboards
  • Sellers on Klaviyo, Meta, Google Ads
  • $20K-$1M/month brands
  • Owners wanting weekly AI number briefings

When By the Numbers is not a fit

  • Brand-new stores with no ad spend or repeat revenue
  • Anyone happy with Shopify built-ins plus GA4
  • Enterprise teams needing a custom BI warehouse
  • Non-Shopify stores . it is Shopify-only

Sources

  1. Lifetimely . Shopify App Store listingapps.shopify.com
    official
  2. Lifetimely Shopify App Store reviewsapps.shopify.com
    review
  3. Lifetimely vs Triple Whale: 2026 Comparisonuseamp.com
    official
  4. Best Lifetimely Alternatives . 4.8 rating notedask-luca.com
    review
  5. Lifetimely pricing guide 2026sarasanalytics.com
    news
  6. TrueProfit vs Lifetimelytrueprofit.io
    review
  7. Polar Analytics vs Lifetimelypolaranalytics.com
    review
  8. By the Numbers vs Lifetimelybythenumbersapp.com
    review
  9. Lifetimely data security help dochelp.useamp.com
    security
  10. Lifetimely security pagelifetimely.io
    security
  11. Reddit: Triple Whale vs native reportingreddit.com
    review
  12. AMP G2 seller profileg2.com
    review
  13. By the Numbers homepagebythenumbersapp.com
    official
  14. By the Numbers security pagebythenumbersapp.com
    security
  15. bythenumbersapp.com Review (2026): Pricing & Alternativesneura.market
    review
  16. Best Shopify Analytics Tools roundupblackbeltcommerce.com
    review