THECODE (formerly Love the Sales) vs Secret Sales

THECODE (formerly Love the Sales) and Secret Sales both land on Depends.

THECODE (formerly Love the Sales)

thecode.co.uk

Analyzed October 3, 2026

Depends

Confidence: Medium

THECODE is a free consumer marketplace for discounted premium fashion, rebranded from Love the Sales in September 2026 . it is not software.

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Secret Sales

secretsales.com

Analyzed October 6, 2026

Depends

Confidence: Medium

A legitimate UK off-price fashion retailer (owned by Lifestyle Retail Group) with real discounts and 300+ brands . fine for deal hunters who accept paid returns.

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THECODE (formerly Love the Sales) versus Secret Sales
Compare	THECODE (formerly Love the Sales)	Secret Sales
Verdict	Depends	Depends
Best for	Premium-fashion bargain hunters	UK and Ireland discount hunters
Who it's not for	Anyone evaluating software or dev agencies . wrong company	Anyone expecting free returns
Privacy	No known public vulnerabilities found in the sources reviewed.¹⁰	No known public vulnerabilities found in the sources reviewed.
Support quality	No support evidence in reviewed sources.	Public complaints about unresolved orders
Public sentiment	No usable shopper quotes surfaced in the sources reviewed; consumer feedback exists on Trustpilot under the predecessor brand Love the Sales.^⁵	Reviews are mixed: shoppers praise the deep discounts while others report slow deliveries, and Reddit threads repeatedly ask if the site is legit.¹⁴
Biggest gotcha	Rebranded September 2026; reviews, app listings and policies still reference Love the Sales.^²	Every return costs £4.00 . deducted from your refund¹²

Pick THECODE (formerly Love the Sales) when

Premium-fashion bargain hunters
Shoppers tracking many luxury brand sales
Deal-seekers wanting early sale access
Mobile-first shoppers

When THECODE (formerly Love the Sales) is not a fit

Anyone evaluating software or dev agencies . wrong company
Full-price luxury shoppers
Buyers wanting deepest possible discounts . rebrand favours brand desirability over discount depth
Businesses seeking B2B tools of any kind

Pick Secret Sales when

UK and Ireland discount hunters
Designer fashion deal seekers
Flash-sale shoppers okay with paid returns

When Secret Sales is not a fit

Anyone expecting free returns
Shoppers who need guaranteed fast delivery
Businesses . this is a shop, not software
Buyers wary of flash-sale stock risk

Sources

THECODE . Luxury Fashion Sales (official site)thecode.co.uk
official
Love the Sales Relaunches as THECODE . ChannelXchannelx.world
news
Love the Sales rebrands to TheCode . Drapersdrapersonline.com
news
Love the Sales is now TheCode . FashionNetworkus.fashionnetwork.com
news
THECODE by Love the Sales . Trustpilottrustpilot.com
review
THECODE vs Secret Sales pagethecode.co.uk
official
THECODE discount codes . LatestDealslatestdeals.co.uk
review
Sourcing & Transparency . THECODEthecode.co.uk
official
The Code Company: Enterprise WordPress Agency (different company)thecode.co
official
Security page check . thecode.co.ukthecode.co.uk
security
Secret Sales | Designer Fashion Up to 85% Offsecretsales.com
official
Do I pay for returns?secretsales.com
official
Delivery costsecretsales.com
official
Secret Sales Reviews | Trustpilotuk.trustpilot.com
review
Has anyone bought from secretsales.com? Legit site or ...reddit.com
review
Secret Sales is part of the Lifestyle Retail Group (LRG)rithum.com
news