Virtuous
Depends
Confidence: Medium
Buy if you're a mid-size or growing nonprofit that wants fundraising CRM, online giving, and finance tools in one platform.
New check
Comparison
Virtuous vs Zeffy
Virtuous lands on Depends, and Zeffy lands on Worth it.
Zeffy
Worth it
Confidence: Medium
Small and mid-sized nonprofits should grab it: every feature is free, ratings run 4.8-4.9/5, and users report big fee savings.
| Compare | Virtuous | Zeffy |
|---|---|---|
| Verdict | Depends | Worth it |
| Best for | Mid-size nonprofits outgrowing spreadsheets | Small nonprofits on tight budgets |
| Who it's not for | Tiny nonprofits that just need a donor list | Large nonprofits needing deep donor segmentation and automation |
| Privacy | No known public vulnerabilities found in the sources reviewed.11 | No known public vulnerabilities found in the sources reviewed. |
| Support quality | No direct support evidence found | Reviewers call customer service phenomenal |
| Public sentiment | Users rate it well . a G2 Leader with 4.3/5 across roughly 256 reviews . while competitor comparisons hammer its price.¹ | Users overwhelmingly praise the zero-fee model and support quality, with complaints scarce across review sites.16 |
| Biggest gotcha | Pricing hidden behind sales calls; no self-serve numbers⁸ | Donor-data ownership flagged as a concern in comparisons; verify export terms before committing |
Pick Virtuous when
- Mid-size nonprofits outgrowing spreadsheets
- Teams wanting CRM plus online giving in one
- Orgs migrating off Raiser's Edge
- Donor-major-gifts focused fundraisers
When Virtuous is not a fit
- Tiny nonprofits that just need a donor list
- Cash-strapped orgs . Zeffy or CiviCRM are free
- Buyers demanding transparent, self-serve pricing
- Sales or general-business CRM needs . fundraising only
Pick Zeffy when
- Small nonprofits on tight budgets
- Volunteer-run events, auctions, raffles
- Groups replacing fee-heavy donation platforms
- Teams wanting forms + CRM + email in one
When Zeffy is not a fit
- Large nonprofits needing deep donor segmentation and automation
- Orgs where donor-data ownership and export terms are non-negotiable
- Teams requiring published security/PCI documentation before signing
- Anyone who needs a heavyweight CRM, not a fundraising suite
Sources
review
review
- Virtuous raises $100M . TechCrunchtechcrunch.comnews
- G2 Winter Report: Virtuous Leaderpublicnow.comnews
- Virtuous Pricing pagevirtuous.orgofficial
- Zeffy vs Virtuouszeffy.comreview
- Virtuous CRM Review . SmartThoughtssmartthoughts.netreview
- Virtuous CRM Review . AIToolsBakeryaitoolsbakery.comreview
- Virtuous Professional Services Pricingsupport.virtuous.orgofficial
- Bloomerang as Virtuous alternativebloomerang.comreview
- Virtuous security pagevirtuous.orgsecurity
- Virtuous Email Sync Permissions . Microsoft Q&Alearn.microsoft.comsecurity
- Raiser's Edge to Virtuous migration . FundSvcsaasp.connectedcommunity.orgreview
- Zeffy official homepagezeffy.comofficial
review
- Zeffy Software Reviews, Demo & Pricing | Software Advicesoftwareadvice.comreview