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Should I use Virtuous?

Modern fundraising CRM for nonprofits - virtuous.org

Depends. Buy if you're a mid-size or growing nonprofit that wants fundraising CRM, online giving, and finance tools in one platform. Skip it if you're small or price-sensitive — Zeffy, CiviCRM, or Bloomerang will do more for less.

Confidence

Medium. Based on ~30 public sources; most review snippets were truncated, so no verbatim user quotes were available.

Ratings

  • Value for money
  • Ease of use
  • Feature depth
  • Support qualityNo direct support evidence found
  • Security posture

Pricing

Quote-based (entry)

~$199/mo per Zeffy comparison; not officially published

ModelNot disclosed
Monthly feesNot disclosed
HardwareNot disclosed
Free tierNo

Best for

  • Mid-size nonprofits outgrowing spreadsheets
  • Teams wanting CRM plus online giving in one
  • Orgs migrating off Raiser's Edge
  • Donor-major-gifts focused fundraisers

Not for

  • Tiny nonprofits that just need a donor list
  • Cash-strapped orgs — Zeffy or CiviCRM are free
  • Buyers demanding transparent, self-serve pricing
  • Sales or general-business CRM needs — fundraising only

Gotchas - check before you buy

medium

Pricing hidden behind sales calls; no self-serve numbers

medium

Entry cost ~$199/mo; free rivals undercut it

medium

Onboarding and professional services billed separately

low

Email sync permissions can stall Microsoft 365 setup

Pros and cons

Pros

  • Named G2 Leader in Nonprofit CRM, Winter report
  • 4.3/5 on G2 across 256 reviews
  • All-in-one: CRM, online giving, finance, grant management
  • $100M raised; venture-backed stability
  • Established migration path from Blackbaud Raiser's Edge

Cons

  • No public pricing; sales call required
  • Entry price ~$199/mo per competitor comparison
  • Email sync needs admin permissions, complicating setup
  • Guess: full-platform scope is heavy for very small nonprofits

Sources & method

Analyzed 10/03/2026 - 13 sources - No known vulnerabilities found in the sources reviewed.

official x2review x7security x2news x2

Key stats

  • Value for money: 3/5

    Rating

  • ~$199/mo per Zeffy comparison; not officially published

    Starting price

  • 13

    Sources

  • Analyzed

  • Value for money: 3/5. Free rivals undercut it; quote-based pricing
  • Ease of use: 4/5. G2 Leader badge reflects positive user ratings
  • Feature depth: 4/5. Broad platform: CRM, giving, finance, grants
  • Support quality. No direct support evidence found
  • Security posture: 3/5. Security page published; no independent verification found
  • 4.3/5 G2 rating 256 reviews
  • $100M Funding Susquehanna Growth Equity, 2024
  • ~$199/mo Starting price per Zeffy comparison; not officially published
  • No Free tier free rivals exist (Zeffy, CiviCRM)

Pricing

Quote-based (entry)

~$199/mo per Zeffy comparison; not officially published

  • CRM + online giving platform
  • Professional services priced separately

Security

No known vulnerabilities found in the sources reviewed.

What users say

Users rate it well — a G2 Leader with 4.3/5 across roughly 256 reviews — while competitor comparisons hammer its price.

Alternatives

Compare Virtuous with each alternative.

  • DonorPerfect

    Long-established fundraising software; often cheaper for small shops.

Companies that use it

  • Hope Media Group
  • North Central University
  • Adult and Teen Challenge
  • Ronald McDonald House Charities Omaha
  • Hustle Phx
Full analysis

Based on ~30 public sources; most review snippets were truncated, so no verbatim user quotes were available.

Well-funded G2 Leader nonprofit CRM — strong for mid-size fundraisers, quote-priced overkill for small shops.

Methodology

Based on ~30 public sources; most review snippets were truncated, so no verbatim user quotes were available.

Sources

  1. Virtuous CRM Reviews — G2g2.com
    review
  2. Virtuous vs Keela — RFP.wiki (4.3/256 reviews)rfp.wiki
    review
  3. Virtuous raises $100M — TechCrunchtechcrunch.com
    news
  4. G2 Winter Report: Virtuous Leaderpublicnow.com
    news
  5. Virtuous Pricing pagevirtuous.org
    official
  6. Zeffy vs Virtuouszeffy.com
    review
  7. Virtuous CRM Review — SmartThoughtssmartthoughts.net
    review
  8. Virtuous CRM Review — AIToolsBakeryaitoolsbakery.com
    review
  9. Virtuous Professional Services Pricingsupport.virtuous.org
    official
  10. Bloomerang as Virtuous alternativebloomerang.com
    review
  11. Virtuous security pagevirtuous.org
    security
  12. Virtuous Email Sync Permissions — Microsoft Q&Alearn.microsoft.com
    security
  13. Raiser's Edge to Virtuous migration — FundSvcsaasp.connectedcommunity.org
    review

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