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VERDICT

Should I use Mopinion?

Create a seamless user and customer experience. Improve your websites, apps and emails with Mopinion's real time user feedback software. - mopinion.com

Depends. Buy if you run a serious product/UX or e-commerce feedback program across web, apps, and email and can accept sales-led pricing. Skip it if you need one or two simple surveys — lighter tools cost far less.

Confidence

Medium. Based on 40+ public sources; no published pricing figures found.

Ratings

  • Value for money
  • Ease of useNo direct usability evidence found
  • Feature depth
  • Support qualityNo support evidence in sources reviewed
  • Security posture

Pricing

Not disclosed

ModelNot disclosed
Monthly feesNot disclosed
HardwareNot disclosed

Best for

  • Product and UX teams
  • Mid-market e-commerce and travel brands
  • Multi-channel VoC programs (web, app, email)
  • Regulated buyers needing ISO 27001

Not for

  • Solo founders wanting one simple survey form
  • Small teams without time to run a feedback program
  • Buyers needing transparent self-serve pricing
  • Budget buyers — many cheaper alternatives exist

Gotchas - check before you buy

high

WordPress plugin vulnerable to XSS at version 1.1.1 and below — patch or remove

medium

Guess: no self-serve pricing visible; expect demo call and annual commitments

medium

Netigate acquisition (Sep 2025) may change packaging, integrations, or roadmap

low

Cheaper rivals undercut it: SurveySparrow starts at $19/month

Pros and cons

Pros

  • Top ratings: 5/5 G2, 4.9/5 Capterra and GetApp
  • Praised for powerful data analysis tools
  • One tool covers websites, apps, and email feedback
  • Enterprise trust: Air France-KLM, Vodafone, Allianz as customers

Cons

  • Positioned as enterprise feedback tool; heavy for simple needs
  • 15+ 'affordable alternatives' articles signal price pushes buyers away
  • WordPress plugin had reflected XSS vulnerability
  • Acquired by Netigate — roadmap and packaging may shift

Sources & method

Analyzed 9/20/2026 - 11 sources - ISO 27001 certified (renewed 2024), WCAG AA compliant, DPA and breach procedures; one XSS CVE in its WordPress plugin.

official x3review x4security x2news x2
  • CVE-2025-68856: Reflected XSS in Mopinion Feedback Form WordPress plugin, DOM-based/reflected cross-site scripting affecting plugin versions 1.1.1 and below; patch immediately or remove the plugin.

Key stats

  • Value for money: 3/5

    Rating

  • Not disclosed

    Starting price

  • 11

    Sources

  • Analyzed

  • Value for money: 3/5. Undercuts Zonka on price; pricier than $19 SurveySparrow
  • Ease of use. No direct usability evidence found
  • Feature depth: 5/5. All-in-one, powerful analytics, AI follow-ups, feedback trails
  • Support quality. No support evidence in sources reviewed
  • Security posture: 4/5. ISO 27001, WCAG AA, DPA; one plugin XSS CVE
  • 4.9/5 Capterra rating G2 5/5, GetApp 4.9/5
  • Netigate Acquired by September 2025
  • $552K Total funding raised 2 rounds, pre-acquisition
  • $3.7M Estimated revenue 2021 ARR estimate

Pricing

Not disclosed

Security

ISO 27001 certified (renewed 2024), WCAG AA compliant, DPA and breach procedures; one XSS CVE in its WordPress plugin.

  • CVE-2025-68856: Reflected XSS in Mopinion Feedback Form WordPress pluginDOM-based/reflected cross-site scripting affecting plugin versions 1.1.1 and below; patch immediately or remove the plugin.⁶

What users say

Reddit users recommend Mopinion for lightweight in-app feedback and even complex questionnaires, noting it undercuts some rivals on price.

“Try Qualaroo or Mopinion. Also Zonka Feedback but more expensive.”
Reddit, r/CustomerSuccess
“I added lightweight, context-specific feedback prompts using Mopinion”
Reddit, r/growmybusiness
“We currently use Mopinion”
Reddit, r/javascript

Companies that use it

  • VodafoneZiggo11
  • Air France-KLM⁹
  • Allianz Benelux
  • Amsterdam Airport Schiphol
  • Cultura
Full analysis

Based on 40+ public sources; no published pricing figures found.

Enterprise-grade feedback analytics with top ratings — great for product/UX teams, overkill for simple survey needs.

Methodology

Based on 40+ public sources; no published pricing figures found.

Sources

  1. Mopinion Reviews — G2g2.com
    review
  2. Mopinion — Capterracapterra.com
    review
  3. 15 Affordable Mopinion Alternatives — Featurebasefeaturebase.app
    review
  4. Best User Feedback Software — BugHerd comparisonbugherd.com
    review
  5. Mopinion Pricingmopinion.com
    official
  6. CVE-2025-68856 — NVDnvd.nist.gov
    security
  7. Mopinion Feedback Form XSS — Wordfencewordfence.com
    security
  8. Mopinion renews ISO 27001 certificationmopinion.com
    official
  9. Mopinion is joining Netigatemopinion.com
    news
  10. Mopinion funding — Tracxntracxn.com
    news
  11. Mopinion — Contentsquare partner directorypartners.contentsquare.com
    official

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